Hygiene and well-being

The total French market for hair removal is estimated at 1.6 billion euros half that of beauty salons the market for permanent hair removal is estimated at 250 million euros. The permanent hair removal market encompasses hair removal from various parts of the body, such as the face, legs, underarms and pubic area, and laser hair removal. The global market for permanent hair removal is estimated at nearly 1.1 billion The permanent hair removal market is experiencing significant growth among both men and women. Laser hair removal is the fastest-growing method, with an annual growth rate of around 20%. Laser hair removal is the most widespread technique and is experiencing strong growth. Another long-term hair removal method, pulsed light, is also on the market, but is not as widely adopted. Several sessions are generally required to achieve the desired result. Market players in permanent hair removal solutions Among the leading brands, Cynosure and Candela are important names, recognized

The French market for baby care and hygiene products (excluding diapers) is stable, estimated at around 300 million euros. The global market for hygiene and care products is estimated at $24.5 billion, with annual growth of 6%. In France, around 750,000 babies are born every year, and demand for baby care products remains strong In recent years, the French market for baby care products has seen a significant shift towards the consumption of organic products, due to parents' growing concerns about the chemical composition of traditional baby care products. The baby hygiene and care market includes soaps, bath products, creams and skin care products, and wipes . Wipes account for around half the market (€150 million). Mothers aged between 25 and 34 are the main purchasers of baby care and hygiene products. They prefer established brands, considered reliable because of their history and reputation. Three quarters of parents have bought baby care products online at least once. Consumer spe

The children's hygiene market can be defined as all products for the hygiene of children from 3 to 12 years old. While parents are entirely responsible for the hygiene of newborns and babies, it is important that children gradually take responsibility for themselves in order

The French bioanalysis market is estimated at 1.5 billion euros The global market is worth over $4.8 billion and growing at 8% per year. The COVID-19 pandemic has created new growth opportunities. Bioanalysis dedicated to DNA testing and genomics accounts for just over a quarter of all bioanalytical activities. In France, Eurofins Scientific holds around 75% of the French bioanalytical market. The bioanalytical market covers environmental, food and pharmaceutical analysis. In the environmental segment, strict regulations on pollutants and mandatory monitoring are driving the market. Companies operating in high-risk industries, public bodies and health agencies are contributing significantly to the growth in demand. In the food industry, growing consumer concern over food safety and scandals has led to a more vigilant approach to product composition. The food products market is worth around 125 billion euros. Considerable investments have been made to guarantee food quality. New regulat

French e-cigarette market estimated at €1.2 billion Since 2020, the global e-cigarette market has continued to experience significant growth, characterized by a high compound annual growth rate (CAGR) of 20.1%, and is expected to grow at an annual rate of 30.6% between 2023 and 2030. France has become the world's third-largest e-cigarette market, with a projected value of €1.2 billion. The French market has been stimulated by rising cigarette prices and health considerations. The cost of e-cigarette kits varies, but vapers' monthly outgoings after the initial investment are generally less than 50 euros. The market continues to innovate with features such as connected e-cigarettes and multi-purpose cartridges. France's strict regulations align e-cigarette legislation with that of tobacco, including advertising bans and restrictions on use. Demand trends in the French e-cigarette market In recent years, the e-cigarette market in France has seen a remarkable increase in demand. Between 70

The French dermocosmetics market is valued at around €2 billion. The global dermocosmetics market is valued at over $75 billion. Asian demand is strong. The dermo-cosmetics market encompasses beauty products designed to treat specific skin and hair conditions. Aging populations, men's increased interest in skincare and the growing popularity of organic and ethical products are boosting the market. Consumer demand for organic and ethical products has risen sharply in the sector. A considerable percentage of French women have adopted organic cosmetics, and consumers are increasingly concerned about the authenticity and naturalness of these products. The main players in the dermo-cosmetics market L'Oréal and its Cosmétique Active division Pierre Fabre : inventor of the dermo-cosmetics concept, with renowned brands such as Avène and Ducray. Johnson & Johnson : enters the dermo-cosmetics market Beiersdorf : expands its portfolio with dermo-cosmetic brands such as Eucerin.

The French donation market is estimated at between 5.3 and 5.5 billion euros. Individual donations amount to around 3 billion euros. There are between 1.4 and 1.5 million active associations and 12.5 million volunteers. Funds from small donations, which accounted for 73% of the total in 2004, have shrunk to represent around 42% of total donations. The average amount donated by individuals is 200 euros. Direct debit donations account for 42% of contributions received by associations and foundations. The number of new donors fell by more than 10% between 2012 and 2022. The regulatory environment encourages donations through tax breaks, offering reductions of 66% up to 20% of taxable income for donations of general interest, and tax breaks of up to 20% of taxable income for donations of general interest.and tax breaks of 75% for amounts up to 1,000 euros for organizations helping people in difficulty. French generosity market players: associations and foundations Les Restos du Cœur Founde

In France, the market for aesthetic medicine and surgery is worth around 10 to 15 billion euros. The global market for aesthetic surgery and medicine is estimated at $127 billion in 2023. Growth is being driven by technological innovations in aesthetic devices, increasing non-invasive treatment options and growing acceptance of aesthetic procedures, particularly in the Asia-Pacific region. The United States accounted for 45% of the market. In France, the market is growing at an annual rate of over 10-20%. More than 300,000 cosmetic surgery operations and over 400,000 aesthetic medicine procedures performed in 2022 Non-surgical procedures such as hyaluronic acid and botulinum toxin injections are on the rise The number of people having procedures is between 1 and 2 million. Demand for aesthetic services in France is strongly influenced by the fact that the boundary between aesthetics and medicine is blurring. Aesthetic medicine now accounts for around 50% of the market for aesthetic pro

The French spa market is valued at around 3.6 billion euros, placing France among the world's top five markets. The thalassotherapy market is worth around 100 million euros, with just over 1 million cure-days. In 1998, the French social security system stopped reimbursing the cost of thalassotherapy cures. The spa market, with over 9,000 salons in France, is much broader. 70% of spa and thalassotherapy customers are women. These customers are generally in the 40-50 age bracket. Single treatments account for 54% of spa purchases. The majority of thalassotherapy centers in France are located along the Atlantic coast. Thalassotherapy and spa market players in France Seafront thalassotherapy centers Thalasso Pornic is one of France's leading thalassotherapy centers. Thalazur Relais thalasso Thalassa (Accor Groupe) Saint James Albany Digital platforms Thalasseo Balinea Regulatory and standards bodies AFNOR (Association Française de NORmalisation) - This organization plays a central role in

The pet grooming market has experienced substantial growth, with the global sector valued at $68.31 billion in 2022 and expected to reach $117.1 billion by 2030, with an average annual growth rate of 6.98%. The market encompasses a variety of services such as bathing, haircutting, coat brushing, ear cleaning, nail trimming, teeth cleaning and eye cleaning, aimed at maintaining the health and well-being of pets. The trend towards the humanization of pets has played a key role in the growth of the market, with owners increasingly viewing their pets as members of the family and investing in their care. This evolution has led to an increase in demand for grooming services, specialized treatments and products aimed at the well-being of pets. Italy reflects this global trend, with pet care becoming an important market segment, as evidenced by the 2,759 million euro sales of the pet food market and the 11.7% growth of the hygiene segment in 2022. The geographical breakdown in Italy shows that

French cosmetics market valued at over €12 billion The global cosmetics industry is estimated at over $262 billion , with an expected annual growth rate of 4.2%. The market is segmented into skin care, hair care, fragrances and make-up, with skin care leading the way. Innovations are driving the market, with the organic and men's cosmetics sectors posting dynamic growth. In Europe, the cosmetics market is worth around 80 billion euros, with France playing a leading role, particularly in the design and manufacture of skincare and make-up products. France occupies a strong position in this market, with a substantial trade surplus and a number of major players. The sector comprises over 1,000 companies in Europe, and France is the country with the largest number of SMEs in the industry. These SMEs often occupy niche markets, such as organic and ethnic cosmetics. The French cosmetics market is renowned for its excellence and innovation, with leading companies such as L'Oréal and Yves-Roche

The global cosmetics market continued to grow, with Europe and the United States leading the way, followed by China and Japan. Organic and natural cosmetics enjoyed particular success, reflecting changing consumer preferences towards more sustainable, healthier products. Despite a 4.8% drop in cosmetics sales in Belgium, the organic segment of this market is holding up well, reflecting consumer interest in environmentally-friendly alternatives. In 2020, at the height of the COVID-19 pandemic, demand for hygiene-related cosmetics increased, while beauty-related items such as perfumes and make-up may have experienced a slowdown. E-commerce also saw growth for cosmetics, with 29% of Belgians buying these products online in 2020 - a notable increase on 15%. Major players such as L'Oréal and the Clarins group, as well as Belgian specialists like Inula, continued to compete and innovate in this dynamic market, emphasizing the importance of ecological practices and product traceability. Belgi

The French organic cosmetics market is estimated at over €270 million. The global organic cosmetics market has grown significantly, despite a general decline in the hygiene and beauty market of 6.5%. More specifically, the organic sector saw an increase of 53% for organic cosmetics and 37.7% for organic and natural cosmetics . Asia-Pacific dominates the global cosmetics market , with a 43% market share in 2020, while France remains Europe's second-largest consumer . Consumers are attracted to organic products because of their concern for health, environmental values and animal welfare, with certifications such as COSMOS ORGANIC becoming important trust indicators. evolving consumer trends: growth in organic cosmetics and impact on the beauty industry The rise of e-commerce and direct-to-consumer digital brands (DNVBs) also reflects changing distribution channels, with supermarkets gaining ground as a key point of sale for organic cosmetics, while online platforms such as Amazon and Yve

The French market for men's cosmetics is estimated at between €1.6 and €1.8 billion. The global market for men's cosmetics represents around 27% of the total market, or approximately $55 billion. France is Europe's leading exporter of cosmetics, with an export rate of almost 50%. The beard care segment surged by 26% during the pandemic. The market is dominated by large multinationals such as L'Oréal, Unilever and Procter & Gamble. We are seeing the emergence of brands specializing in natural, organic and gender-neutral products. The traditionally limited use of basic hygiene products such as soaps and shampoos has expanded to include cosmetics specifically designed for men. Men are increasingly adopting more specialized products such as face and body scrubs, as well as light-textured moisturizers. Facial care products are growing by around 5-6% a year. Sales of beard care products have jumped by over 20%. The men's make-up segment is also experiencing strong growth worldwide. Online re

The French adult diaper market is worth over 320 million euros. The global market is valued at $12 billion The adult diaper market in France is booming, driven by an aging population. 3.6 million people suffer from urinary and anal incontinence. The sector is growing by 3% in value. 25% of women aged 60 and 32% of women over 80 suffer from urinary incontinence. 25% of men over 90 face similar problems. Nearly 40% of French people no longer consider incontinence a taboo subject. Supermarkets are seeing an increase in sales, a sign of growing acceptance on the part of the general public. Four main companies dominate the French market: Essity, Procter and Gamble, Hartmann and Ontex Public bodies such as the Caisse Primaire d'Assurance Maladie and other mutual insurance companies offer partial reimbursements for products and treatments, easing the financial burden on patients. Players in the adult diaper market Essity: Market leader with a worldwide presence through its leading Tena brand

The French market for baby diapers is estimated at € 742 million in 2022 The global market for baby diapers will be worth nearly $87 billion in 2023. The annual market growth rate is around 6%. Online sales are increasing, but supermarkets remain the main distribution channel. Major players such as Procter & Gamble's Pampers and private labels dominate the market. europe and North America account for 60% of worldwide sales. Asia-Pacific is the growth driver. Trends in the French baby diaper market The decline in the country's fertility rate is a key factor influencing demand. The birth rate has fallen from 12.8 births per 1,000 inhabitants to around 11.3 in nine years. With around 17,000 fewer births in one year, the need for baby diapers has naturally fallen. Mothers remain the main purchasers, with over 70% responsible for buying and changing diapers. Parental influencers and healthcare professionals exert considerable influence on purchasing decisions. Around 40% of French parents b

The intimate hygiene market is estimated at between 350 and 400 million euros The menstrual underwear market in France is growing, driven by consumer demand for sanitary options that respect the environment and health. French consumers are moving towards "zero waste" options. The risks associated with Toxic Shock Syndrome from tampons are prompting women to consider safer alternatives such as menstrual underwear. 10 to 15 million women use sanitary protection. French women spend between 5 and 10 euros per cycle on protection and painkillers. This represents almost 3,800 euros over the course of a lifetime. The success of startups such as Fempo indicates solid market potential, but the market is still in its infancy compared to traditional sanitary products, with menstrual cups used by around 1-2% of women. The traditional intimate hygiene market remains largely dominated by long-established companies such as Johnson and Procter. The market includes mid-range players such as Fempo and S

The toothpaste market in France is valued at around €500 million . The global market for oral care products is valued at $43 billion, or 6% of the total hygiene and cosmetics market. In France, global brands dominate supermarket and hypermarket chains. New offerings of natural ingredients, sustainable packaging and customized formulations are driving innovation and value growth in the market. Between 2014 and 2019, the organic toothpaste user base grew from around 2.4 million to around 3.5 million. Toothpaste sales in supermarkets and hypermarkets account for almost two-thirds of oral hygiene product sales. Only 16% of French people brush their teeth three times a day, and 24% brush once a day. Organic and natural products saw a 17% increase in value. Gum care concerns between 15 and 20 million consumers. Key players Unilever (Signal) Procter & Gamble (Oral-B) Sunstar, a company specializing in oral health Pierre Fabre is also known for its positioning in the oral care market. Dabur Ca

This study analyses the French essential oils market, from the aromatherapy bottle sold in pharmacies to the ingredients bought by perfumers and manufacturers. It describes consumer uses, their selection criteria and the role of advice, then compares sales channels: pharmacies and parapharmacies, organic stores, specialist retailers, garden centres and direct sales by producers. In pharmacies and parapharmacies, sales of single oils and complex products reached 192 million euros in 2025, down 14,6 % year on year, and three brands, Puressentiel, Pranarôm and Phytosun Arôms, accounted for 53 % of sales in 2024. The study then traces the supply chain upstream: lavender and lavandin growing, distillation, trading, international trade and industrial employment. It shows how overproduction and stocks weigh on prices and on farm incomes, while lavandin oil production reached 1 650 tonnes in 2024, compared with 2 100 in 2021. The strategies of Aroma-Zone, Puressentiel, Salvia Nutrition, Essenc

The global market for beauty salons and spas exceeds $190 billion. The Belgian beauty salon market is driven by growing interest in cosmetics, particularly "Made in Belgium" and vegan products. The competitive landscape comprises a variety of players, including large franchises, specialized centers and wellness specialists. Online sales in Belgium account for 15% of cosmetics purchases. Trends in the Belgian beauty salon market The market thrives on a mix of classic technical procedures such as manicures and pedicures, wellness offerings such as massages, and sales of increasingly popular skincare products. The sector mainly attracts a female clientele, particularly between the ages of 25 and 44, who frequent salons for services such as waxing. Older women are often attracted by anti-aging treatments. conversely, male customers tend to gravitate towards massages and facials. Belgians spend around 2-3% of their household budget on personal care. The Belgian beauty salon market is highly

The French beauty salon market is estimated at over 3.5 billion euros The global market is estimated at $156.4 billion in 2022, and is expected to grow by 4.7% between 2022 and 2030. The French beauty salon market is highly fragmented, with independent salons in the majority, but branded networks are expanding rapidly. The market is also characterized by a high concentration in metropolitan areas, particularly the Paris region. The pandemic has also encouraged an increase in DIY treatments, and beauty care at home. Around 70% of women and almost 29% of men have been to a beauty salon. The beauty salon market is not limited to women. Sales of men's skincare products in supermarkets are increasing by 5-7% a year. Customers visit salons for facials, massages and waxing. Consumers typically spend between 20 and 60 euros per salon visit. Women spend between 26 and 50 euros, while men tend to spend between 51 and 100 euros. Some industry players Groupe Rocher (Yves Rocher, Dr Pierre Ricaud):

The French feminine hygiene market is valued at 450 million euros, while the global market is worth over 26 billion. The French menstrual sanitary protection market caters for around 15.5 million women aged between 13 and 50. Products in this market are classified as tampons (with or without applicator), sanitary pads, menstrual cups, menstrual panties and menstrual sponges, with medium flow being the most commonly used. Despite a tradition of single-use disposable products, there is a growing trend towards the use of reusable menstrual products. This trend has led to the emergence of new brands and biodegradable menstrual products. Players in the French menstrual sanitary protection market Procter & Gamble is a dominant force with its flagship Always and Tampax brands. Johnson & Johnson is another major player with its o.b. brand. SCA's Bodyform brand is not as widespread in France Diva International - The rise of ecological consumerism has paved the way for companies like Diva Intern

The French hair care market is valued at over €1.3 billion. The global hair care market is estimated at $80 billion. The French market is stable. Natural and organic products have grown considerably in popularity, with 58% of French women buying organic cosmetics or hygiene products. Large multinational groups dominate the market, and traditional supermarkets remain the preferred distribution channel, accounting for over 50% of sales. Hair care consumption habits reveal four major concerns among the population: hair loss, hair thinning, dandruff and damaged hair. Addressing these concerns is a real challenge for companies. Multinationals dominate the market: L'Oréal, Garnier : Procter & Gamble , Head & Shoulders brands. Unilever , Dove and TRESemmé brands. Johnson & Johnson : Henkel

French CBD market valued at €200 million The global CBD market has been growing rapidly, with therapeutic use being paramount, accounting for 42.8% of the global market in 2020. The expected CAGR between 2021 and 2030 is 51%, with market value projections rising from $2.74 billion in 2021 to $49.04 billion in 2028. In Europe, the CBD market was valued at 318 million and is expected to grow by over 400%. France, Europe's leading producer of industrial hemp, had an obscure regulatory framework, but after 2020, the French CBD market showed growth potential following a ruling by the European Court of Justice that found the ban on CBD incompatible with the free movement of goods. This ruling paved the way for the marketing of CBD with a THC content of less than 0.2%. The CBD market in France In recent years, CBD (cannabidiol) has been increasingly recognized for its therapeutic applications, notably in the management of anxiety, depression and symptoms associated with cancer treatments. It

The French deodorant market is valued at €500 million. from 2020 onwards, the global market for antiperspirants and deodorants is characterized by a growing trend towards products containing transparent, natural and organic ingredients, in response to consumer concerns about traditional formulations containing aluminum salts. The global market is growing at an annual rate of 5%, and is expected to reach $24 billion by 2021. French household consumption of toiletries is declining, and the men's deodorant segment in particular is facing a decline in the number of users. Unilever, L'Oréal and Beiersdorf dominate the market. Sprays are the most popular products in France The cosmetics regulation (n°1223/2009) imposes strict requirements on product composition, labeling and safety. Trends in the deodorant market in France With a value approaching half a billion euros, French deodorants are holding their own despite a slowdown in the beauty and hygiene sector. Demand is stable for women's de

Make-up sales in France are valued at over 2 billion euros. The COVID-19 pandemic considerably reduced make-up sales, with a drop of 62%. The crisis has accelerated the "no-makeup" trend, with only 20% of women using makeup on a daily basis. The organic and natural cosmetics market is growing fast, with the French market doubling from 2015 to over €1 billion. E-commerce is also playing an important role, with L'Oréal's online sales, for example, accounting for 29% of its turnover. France is one of the world's leading cosmetics exporters, contributing 19 billion euros to the national economy by 2022. The main consumers are working women, who number around 15 million. Influencers and social media have an impact on beauty trends and purchasing behavior, with the #Beauty hashtag amassing over 500 million posts on Instagram. 42% of beauty consumers have reportedly made purchases after engaging with influencer content on social networks. Celebrities like Selena Gomez with her beauty brand Ra

The French toilet paper market is estimated at 6 billion euros. The global toilet tissue market is growing at an average annual rate of 5% to 2027, and is estimated at $22 billion. Trends in the French toilet paper market The average French person uses between 90 and 110 rolls of toilet paper a year, or around 6 kg per capita. With a population of almost 70 million, annual toilet paper consumption in France is between 400,000 and 420,000 tonnes. Average annual expenditure is close to 90 euros per person, which puts the market at 6 billion euros. In recent years, the price of toilet paper has risen by around 20%. This evolution has favored the growth of private labels, whose growth rate is more than 2% higher than that of the market as a whole. The volume of toilet paper sold fell by almost 3%. A quarter of consumers take ecological impact into account before making a purchase. Sustainable options such as FSC- and PEFC-certified toilet tissue, or those made from recycled fibers and bamb

This study analyses the French market for personal fragrances, clearly distinguishing the scope of retail sales, selective distribution and foreign trade. It covers eaux de toilette, eaux de parfum, perfume extracts and eaux de Cologne, while drawing on body mists to shed light on changing usage patterns. The document examines the market’s recent trajectory, the polarisation between premiumisation and more affordable formats, young adults’ purchasing behaviour, the role of fragrance as a gift and the rise of dupes. It also describes distribution channels, from selective distribution to pharmacies, the interplay between stores and e-commerce, and the strategies of retailers such as Sephora, Nocibé, Douglas, MyOrigines and Adopt. On the supply side, the study tracks developments in private collections, high concentrations, refills and price increases. It also sheds light on the industry’s manufacturing base, from Grasse to bottle manufacturing, and the business models of groups, integrat

Trends and preferences in the French piercing market The French piercing industry is largely made up of independent piercing and tattoo studios, most of which are concentrated in urban centers. These studios provide the majority of piercing services, Paris being the most important hub for this type of establishment. Between 10% and 15% of the French population has already had a piercing. Between 25% and 35% have a favorable opinion of the practice. Women and young people under 34 were identified as the main consumers, with between 15 and 20% of women and between 50 and 60% of the 18-34 age group having a piercing. Despite the apparent popularity of piercings, the practice still faces social scepticism and concerns about health risks. Around two-thirds of young people believe there is a risk of contracting HIV or other blood-borne diseases through piercing. Post-piercing skin complications have been observed in over 30% of piercers. Demand for piercings tends to be seasonal, with peaks

French market for men's shavers worth around €300 million The global market for men's shavers has been growing steadily, with a forecast annual growth rate of 7% between 2024 and 2033. In 2023, the market is valued at $26.83 billion. Europe currently dominates the market with a 26.2% share, but Asian markets, particularly India and China, are developing rapidly, with an average annual growth rate of 11% to 2031. The market comprises three segments: clippers, electric shavers and wet shavers. Procter & Gamble, which owns brands such as Gillette, Venus and Braun, dominates over 60% of the global market. More than half of French men have abandoned their usual daily shave. Men over 45 are also increasingly opting for the bearded look. Shaving is increasingly seen as part of a grooming routine, with the adoption of products such as préras, aftershaves and beard oils. The shaving preparations segment is valued at between 80 and 85 million euros, with an increase of around 35% in four years.

The hair care market in Belgium includes shampoos, conditioners, masks, oils, and hair care products, such as mousse. Within this market, shampoo represents the majority of products used by Belgian consumers, with 76% of the population that uses it frequently in 2016.

The French shampoo market is valued at €520 million. The global shampoo market is estimated at 31 billion USD, with an average annual growth rate of 4%. Women, who are the main consumers of shampoo, are seeing their frequency of use decline. 15 to 20 million women use shampoo 2 to 3 times a week. 10 to 15 million men use shampoo for normal hair, and 5 to 10 million opt for anti-dandruff products. The market is dominated by multinationals such as L'Oréal, Henkel and P&G Supermarkets and hypermarkets dominate with 83% of sales. Traditional brands face competition from natural and ultra-premium products, often available in perfumeries and parapharmacies. France's trade balance is in strong surplus. Global shampoo market players L'Oréal Group - Elseve, Ultra Doux by Garnier, Fructis and Dop Unilever Procter & Gamble (P&G) - Head & Shoulders, Pantene and Herbal Essences. Henkel - Schwarzkopf and Syoss. Johnson & Johnson - known for its gentle baby shampoos Dessange International and Caudali

French tattoo market estimated at €270 million The global tattoo market has experienced significant growth, particularly with the permanent tattoo segment gaining ground. It is estimated to reach €2 billion by 2023. A decade of growth in France In recent years, the French tattoo market has experienced remarkable growth. The number of French citizens sporting tattoos has risen from around 10% to 18%. Despite the relatively conservative approach to tattooing in France compared to other countries, this art form has gradually won over the population, with adoption increasing particularly during international travel. One significant trend is the generational shift in attitudes towards tattooing. Societal perception of tattoos is becoming more positive, with 43% of French people and 68% of young people aged 18 to 24 having a good image of tattoos. A study shows that in France, around 20% of women and 16% of men are tattooed, with a higher frequency among blue-collar than white-collar workers

The French market for nail products is estimated at between €50 and €60 million. The global nail polish market is a segment of the make-up category within the cosmetics industry. It is estimated at over $10.5 billion. Trends in the French nail polish market The global beauty market declined by 8% in 2020 due to the health crisis. The market for nail products fell by 10%, but remained one of the least affected compared to other beauty segments. This is due to the growing popularity of semi-permanent nail polishes and innovative offers. Traditional liquid nail varnishes fell by 17.4%, but remain the most widely consumed by French women, ahead of semi-permanent and UV gels, gels and acrylics. This market, which once represented a social class, has been revolutionized by the advent of nail art. This creative movement first enjoyed great popularity in Asian countries such as Japan and Korea, before spreading to Western cultures via online platforms. The annual budget allocated to hygiene an

There are many different types of yoga practice, catering for a wide consumer spectrum. Somewhere between sport and well-being, it encompasses practices ranging from dynamic postures to mindfulness meditation. In short, yoga can be defined as the art of coming back to oneself.

The Orpéa affair has brought scrutiny to the EHPAD (nursing home) market in France, particularly highlighting the company's high profitability compared to its main competitor, Korian, and the negative net results of public and private non-profit EHPADS. The disparity between Orpéa and Korian, alongside allegations of cost-cutting measures such as understaffing raises concerns over the practices employed to achieve such margins. Moreover, the sector faces structural problems such as recruitment difficulties, with 44% of EHPADs experiencing challenges in hiring, exacerbated by the health crisis and resulting in longer vacancy periods for positions. Scrutinizing the Performance and Challenges in France's Ehpad Market In examining the French market for Ehpads (Etablissements d'Hébergement pour Personnes gées Dépendantes), which encompasses nursing homes catering to the elderly, significant trends and statistics have emerged. Private commercial Ehpads command a notable fee premium for accom