Content of the study:
The aesthetic medicine market - France

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1.1 Definitions and market overview

The aesthetic medicine and surgery market in France comprises several distinct segments[La Roche Posay; Le Figaro Santé] :

Aesthetic surgery

A speciality of plastic surgery, this technique of reshaping the body through surgical intervention corrects a morphological anomaly or the outward appearance of a patient's body. The results are radical .

Among the most common procedures are[Fashion4mec]:

  • Facial surgery: cervico-facial lift, rhinosplasty (nose), blepharoplasty (eyelids).
  • Breast surgery: breast augmentation, breast reduction, breast reconstruction, breast implant replacement.
  • Body surgery: abdominoplasty, liposuction, lipomodelling, intimate surgery.

Aesthetic medicine

This covers all non-surgical advice, care and treatment designed to improve a patient's aesthetic appearance. Described as "non-invasive", the vast majority of procedures involve injections under the skin, for example to reduce wrinkles. The result of a procedure is temporary and reversible. Aesthetic medical procedures must therefore be repeated to maintain their benefits .

The most common procedures include[CR] :

  • hyaluronic acid injection
  • botulinum toxin injections
  • tightening or lifting threads
  • cryolipolysis (cold fat removal)
  • laser hair removal
  • peeling (exfoliation/dermo-epidermal stimulation)
  • hair transplant


Halfway between cosmetics and drugs, cosmeceuticals contain active ingredients for specific dermatological treatments (wrinkles, dark circles, etc.). Cosmeceuticals are most frequently used to correct skin aging, although their efficacy has yet to be proven.

The first breast augmentations were performed in the 1950s/1960s, just as lasers were making their appearance in dermatology. Later, in the 80s, Dr Gérard Yllouz revolutionized cosmetic surgery by inventing liposuction. Finally, in the 90s and 2000s, aesthetic medicine emerged with the development of botox and hyaluronic acid.[Reau]

The global market for aesthetic surgery and medicine is booming, driven in particular by the dynamism of the Asian regions, which are currently the main focus of global demand. However, the market is still largely dominated by the United States and Brazil, and is valued at $127.1 billion in 2023, rising at a CAGR of14.7% from 2023 to 2030, to reach $332.1 billion. This growth is due in part to the boom in injectable substances, to the renewal of equipment and technologies required for operations, but also to the dual context of an ageing population and growing acceptance of cosmetic surgery. [GV]

The French market is also growing, thanks in particular to the growing popularity of aesthetic medicine methods, which straddle the line between medical treatment and simple cosmetic surgery.the French market is also growing, thanks in particular to the growing popularity of aesthetic medicine methods, which straddle the line between medical treatment and simple aesthetic procedures, to the detriment of in-clinic surgical procedures whose popularity has been affected by a number of scandals. The French aesthetics market will be worth 12 billion euros by 2021, with average annual growth of 15% from 2018 until at least 2024. [Clinique des Champs Elysées]

According to Le Figaro,more than 320,000 cosmetic surgery and 420,000 aesthetic medicine procedures were carried out in the country in 2022.As a result, the number of French people who have already had cosmetic surgery is estimated to have risen by 13% in one year, to 1.4 million.

Lastly, the legal framework plays a key role in regulating the market and authorizing certain practices. It therefore plays a decisive role in understanding market supply and major market dynamics [France Tv].

1.2 A fast-growing global market

The global market for aesthetic surgery and medicine is valued at $***.* billion in ****, and is expected to grow at a CAGR of **.*% from **** to ****, reaching $***.* billion. Innovation in aesthetic devices over the past decade has driven growth in demand for aesthetic treatments.

The introduction of technically advanced products, such as non-invasive ...

1.3 The French market

The French aesthetics market will be worth ** billion euros by ****, with average annual growth of **% from **** until at least ****. [***]

According to Le Figaro,more than ***,*** cosmetic surgery and ***,*** aesthetic medicine procedures were carried out in the country in ****.The number of French people who have already had cosmetic surgery is estimated ...

1.4 The phenomenon of patients fleeing abroad

Mexico, Turkey and Colombia recorded the highest proportion of foreign patients: **.*%, **.*% and **.*% respectively in ****. Thailand, which ranked first in ****, was fourth, with **.*%. Figures for **** are not revealed by ISAPS, but these four countries remain those with the highest proportion of foreign patients. [***]

Ranking of countries with the most foreign patients for ...


2.1 Socio-demographic factors driving market growth

In France, demand in the aesthetics market has been growing steadily for several decades, thanks to various socio-demographic factors such as an aging population, the growing importance of physical appearance in French society, a steadily increasing female population, and the expansion of the market to include men and young people.these ...

2.2 Demand driven by a small part of the population

However, demand is very intensely concentrated in a small proportion of the population that carries the aesthetic market. Indeed, as shown in the graph below, which incorporates the results of an IFOP survey carried out in June **** in France, the proportion of people considering cosmetic surgery or medicine was already very ...

2.3 The most popular operations

The International Public Sector Accounting Standards (***) has released its **** report on the global aesthetic care business. In order to obtain more recent and accurate data on certain products, we will study the data in this report.

Breakdown of most popular surgical procedures World, ****, as % of total Source: ****

In terms of aesthetic ...


3.1 A market structured around equipment manufacturers and practitioners

There are two main types of players in the aesthetic medicine and surgery market: upstream manufacturers of equipment for aesthetic purposes, and downstream practitioners or treatment establishments.

*) Equipment manufacturers

The French market for manufacturers is characterized by a high degree of specialization, due to the demanding technology and cost of ...

3.2 Production of medical and cosmetic surgery equipment

The production of aesthetic equipment includes breast prostheses, injectables, equipment and cosmeceuticals. As the aesthetic market requires high entry costs and cutting-edge technology, most manufacturers specialize in one of these segments.

As the main market players are international groups, the majority of production sites are located abroad, with the exception of ...

3.3 A trend towards diversification

Players in the distribution market

The aesthetic products distribution market comprises three main types of player: the group in charge of production, a subsidiary of the group specialized in distribution, and finally a wholesaler specialized in the distribution of aesthetic medicine and surgery products.

The integrated model, in which the company ...

3.4 Multi-channel distribution and growing consumer autonomy

Thegrowth of various distribution channels has prompted manufacturers to gear their distribution towards a multi-channel strategy. Today, the main distribution channels on the rise are selective perfumeries, web merchants, mail order and large-scale distribution specialized in home appliances. Talika's home devices, for example, have been sold since **** at Marionnaud and in ...


4.1 Typology of aesthetic medicine services

Aesthetic medicine

In France, aesthetic medicine was mainly composed of injection procedures (***) [***]. The census of procedures carried out in France dates from ****, but there have been no drastic changes since then, so the figures still make sense in ****.

Wrinkle-filling injections, on the other hand, are much less regulated, allowing over *** brands ...

4.2 Prices for aesthetic medicine services

According to the French Association of Aesthetic and Anti-Aging Medicine (***), average prices for various aesthetic medicine procedures on the silhouette by the end of **** are as follows:

Source: ****

For cosmetic surgery on the body, the results are as follows:

Source: ****

Prices for cosmetic surgery on the face and neck are as ...


5.1 Regulations governing aesthetic medicine and surgery

Law no. ****-*** of March *, ****, on patients' rights and the quality of the healthcare system, also known as the Kouchner law, is partly intended to regulate the practice of aesthetic medicine and surgery. [***]

The quality and safety of care are thus ensured by :

*) Controlling surgeons' competence[***]

The practice of aesthetic ...

5.2 Even stricter regulations in the wake of the PIP scandal

The medical and cosmetic surgery market continues to grow despite the PIP affair, which began in in ****, when the prostheses were withdrawn from the market following the first case of cancer detected due to anomalies in the product. In ****, the certifying body for these prostheses, TÜV, was ordered to pay ...


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Reviews (1)

Reviews (1)

The aesthetic medicine market - France

Publicado en 19/05/2023 by Karine MAZUIR - AGENCE KARMA COMMUNICATION

Very good study

Businesscoot Response:

thank you!

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