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Hygiene

well being

The hair care market - France

An analysis with all the essential information for a clear, complete and quantified view of this market.

Available in French

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Study Overview

Hair care covers all products designed to soothe, cleanse and care for the scalp and hair. Examples include shampoos, conditioners, masks and oils, gels, lacquers, mousse and colorants. More broadly, it is part of the hair care market , which includes hair accessories (styling, blow-drying, dyes, etc.). The hair care market is dominated by leading multinationals, leaving little room for new entrants. So, despite the general trend towards stagnation, certain market segments are standing out. Indeed, changing consumer habits among men and an ever-increasing demand for organic and natural products are driving manufacturers to diversify their offering. In addition, 2022 will see the rise of solid hair care products, which are gradually finding their way onto the shelves. For the hair care giants, the challenge remains to adapt to the changing tastes and habits of consumers, who are increasingly looking for natural, effective products for specific needs.

Key takeaways

Growth and sector challenges
Demand analysis
Market structure and organization
Supply and pricing analysis
Player segmentation
Latest trends and innovations

Methodology

Our methodology

Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector

Broad source base

• National, international, and private databases
• Professional press and polling institutes
• Industry reports, company financial statements...

Exclusive data

• Indexpresse sectoral database
• Preferred Brands database
• Expert interviews and proprietary indicators

Human expertise

• Experienced research analysts
• Know-how developed through 1500+ studies
• In-depth and rigorous analysis

Visual and actionable reports

• Graphic studies with synthetic structure
• Downloadable data
• Link to original sources

Contents

Sommaire

1. Market overview
- 1.1 Introducing and defining the hair care market
- 1.2 Key figures for a booming global market
- 1.3 Key figures for a shrinking French market
- 1.4 Foreign trade
2. Demand analysis
- 2.1 French consumer habits
- 2.2 Increasing demand for hair care products
- 2.3 Natural and organic products are becoming increasingly popular
3. Market structure
- 3.1 A market dominated by major groups
- 3.2 Traditional supermarkets are still France's preferred distribution channel
- 3.3 Employees and companies
4. Offer analysis
- 4.1 Offers and prices
- 4.2 Price-related issues in the hair care market
- 4.3 Supply trends: solid and natural products
5. Regulations
- 5.1 Regulations governing products from manufacture to distribution
- 5.2 International nomenclature