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The e-cigarette market - France

An analysis with all the essential information for a clear, complete and quantified view of this market.

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The e-cigarette market - France
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Study Overview

Is it a real cure for smoking, or just an equally harmful complement to cigarettes? Whatever the case, the electronic cigarette has been a hit since its arrival in France just under twenty years ago.also known as e-cigarettes or vapoteuses, they were invented and patented in China in the early 2000s, then marketed in France in the years that followed. The electronic cigarette is an electronic device that vaporizes a flavored e-liquid, with or without nicotine. The system generates an aerosol for inhalation, but does not undergo combustion. It produces a vapor that resembles the smoke of a traditional cigarette, but differs in that it is not burnt tobacco. An electronic cigarette is made up of three distinct parts:

A battery A tank A resistor, which creates the vapor.

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It is powered by bottles of flavored e-liquids: today, there are over 7,700 different flavors. Today, two main formats can be distinguished: disposable and refillable. Disposable electronic cigarettes have recently enjoyed a surge in popularity, particularly among young people. With their attractive design, brands such as Puff have captured new market share and attracted new customers. By 2021, France was the world's third-largest e-cigarette market, with almost 4 million vapers. Worldwide, the market is set to experience phenomenal growth over the next decade. The size of the market could reach 190 billion USD by 2030.

Key takeaways

  • Growth and sector challenges
  • Demand analysis
  • Market structure and organization
  • Supply and pricing analysis
  • Player segmentation
  • Latest trends and innovations
Methodology

Our methodology

Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector

Broad source base

  • National, international, and private databases
  • Professional press and polling institutes
  • Industry reports, company financial statements...

Exclusive data

  • Indexpresse sectoral database
  • Preferred Brands database
  • Expert interviews and proprietary indicators

Human expertise

  • Experienced research analysts
  • Know-how developed through 1500+ studies
  • In-depth and rigorous analysis

Visual and actionable reports

  • Graphic studies with synthetic structure
  • Downloadable data
  • Link to original sources
Contents

Sommaire

  1. 1. Market overview

    • 1.1 Definition and scope of study
    • 1.2 The growing global market
    • 1.3 A new boom for electronic cigarettes in France
    • 1.4 Foreign trade
  2. 2. Demand analysis

    • 2.1 General perceptions of the dangers of electronic cigarettes
    • 2.2 Profile of vapoteurs
    • 2.3 What motivates vapers
    • 2.4 Demand trends: DIY and disposable electronic cigarettes
    • 2.5 The French's favourite electronic cigarette brands
  3. 3. Market structure

    • 3.1 Electronic cigarette market value chain
    • 3.2 Electronic cigarette manufacturing process
    • 3.3 Number of companies and employees in specialized sales
  4. 4. Offer analysis

    • 4.1 Typology of electronic cigarette offerings
    • 4.2 Lower prices than conventional cigarettes
    • 4.3 A market in constant innovation
  5. 5. Regulations

    • 5.1 Electronic cigarette regulations in France
    • 5.2 Anti-smoking policies
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The e-cigarette market - France

The e-cigarette market - France

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Study characteristics
Publication dateNovembre 2023
Number of pages35 pages
Available formatsPDF and digital
LanguageEnglish
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