Content of the study:
The Milk Market - France

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MARKET SUMMARY

1.1 Presentation and market definition

The milk market, or dairy sector, includes the following activities: the breeding, milking, collection, processing and marketing of milk in the form of a wide variety of dairy products.

There are two categories of products. On the one hand, finished goods such as liquid milk, cheese, cream, butter, yoghurts and dairy desserts which are intended for mass consumption and catering outside the home (canteens, hotels...). On the other hand, there are intermediate products such as dry ingredients and milk-derived products, like milk powders or proteins, for food manufacturers.

Dairy products, at the heart of daily food, are known for their taste and nutritional qualities. The calcium, phosphorus, magnesium, proteins and vitamins they contain allow, among other things, healthy growth, strong bones and dental health. They help for the recovery of athletes, the proper functioning of the intestinal flora and the reduction in cardiovascular risks.

The NAF codes concerned are as follows:

  • 10.51A "Manufacture of liquid milk and fresh products"
  • 10.51B "Butter production"
  • 10.51C "Cheesemaking"
  • 10.51D "Other Dairy Product Manufacturing"

In a context of internationalisation of the market and increasing competition, marked by changes in consumption patterns, the dairy products market must face new challenges.

 

 

1.2 A growing global market driven by emerging countries

In ****, world milk production is estimated at *** million tons (***). Driven by increased production in India, Turkey, the European Union, Pakistan, the United States and Argentina, mainly due to an improvement of the yield per cow or the collection and processing system.

World milk production by country (***)

Source: ****

The main producing countries ...

1.3 A dynamic French market

The dairy sector is an important sector of the French economy. Indeed, according to the Ministry of Agriculture, it generated a total revenue of €**.* billion in **** in France for about ***,*** jobs. Milk production alone represented €*.* billion in value in **** according to the Dairy sector (***).

Still according to the site Dairy sector, ...

1.4 The evolution of demand from professional customers

Demand for dairy products increased for ice cream and sorbet (***) industries.

Production of the main dairy user industries in France

Source: ****

Similarly, demand for out-of-home catering has been increasing since ****, boosted by the increase in purchasing power and tourist flows, which contribute to an increase in the number of visitors to ...

DEMAND ANALYSIS

2.1 The evolution of household consumption patterns

Household consumption of dairy products is growing slowly. It has increased by only *.*% in **** (***), consumers, concerned about their health, are consuming less and less high-fat products. In addition, more and more people are doubting the benefits of milk, especially because of lactose that is difficult to digest.

The evolution of consumption ...

2.2 Profil des consommateurs de produits laitiers

Les pays occidentaux, l’Europe en tête, sont aujourd’hui les plus grands amateurs de produits laitiers. Les Irlandais détiennent le record mondial de consommation de lait : *** litres/an. Les Français sont champions de consommation de beurre et de fromages.

Les Français figurent parmi les gros consommateurs ...

2.3 De nouvelles tendances de consommation et de nouveaux produits stars

Depuis le début des années ****, les habitudes de consommation des Français ont profondément évolué. La prise de conscience des enjeux environnementaux a encouragé une part non négligeable de la population a adopté un mode de consommation plus éco-responsable.

Ainsi, l'augmentation croissante de laits alternatifs ainsi que ...

MARKET STRUCTURE

3.1 Dairy industry value chain

Source: ****

3.2 Operations & Production

There are more than **,*** dairy farms in France with an average of ** cows per farm. The main regions delivering cow's milk are Brittany (***).

Number of farms delivering cow milk by region

Source: ****

With regard to the dairy herd, according to the Dairy sector, there are no less than *.* million dairy cows, ...

3.3 Distribution

There are * customer markets:

The retail trade: the products are mainly sold in food supermarkets such as hypermarkets, supermarkets or in hard discount. The segment represented €** billion in **** and grew by *.*% (***).

Composition of the average price of milk ½ Skimmed UHT milk in supermarkets

Cost of raw materials / Gross margin industry / Gross ...

ANALYSIS OF THE OFFER

4.1 A wide variety of dairy products

Production per year in tons: packaged milk / cheeses (***) /yoghurt and fermented milk / fresh dairy desserts / skim milk powder / butter

Consumption per year per inhabitant (***): milk for human consumption / other fresh products / cheese / butter

Source: ****

According to a computer graphic from the Ministry of Agriculture and Food, milk and cheese are the ...

RULES AND REGULATIONS

5.1 The abolition of milk quotas in 2015

The milk quotas, in force between **** and ****, were abolished on January the *st ****. The objective of the abolition of quotas is twofold. Firstly, it is in line with the European Union's desire to withdraw from the management of internal agricultural markets. Prices, now deregulated, will be set according to the balance ...

5.2 The Egalim Law in 2018

In the coming years, the balance of power between breeders and industrialists is likely to change. In October ****, a food law, called Egalim, was adopted following the États généraux de l'alimentation. It aims at a better distribution of value between producers, manufacturers and distributors. This requires "fair remuneration for ...

POSITIONING OF THE ACTORS

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Reviews (5)

Reviews (5)

The chocolate and chocolate factory market - France

Publicado en 23/06/2022 by Helie Krotoff

OK

The market for sports nutrition supplements - France

Publicado en 31/01/2022 by Thibaut Reinhard - Biocanna Technologies SRL

We got the numbers we needed. Excellent study


Businesscoot Response:

Thank you for your feedback. We are glad that the study lived up to your expectations. We hope you will give us a 5/5 next time ;)

The Farm Animal Feed Market - France

Publicado en 09/01/2022 by Hugo Schott - Businesscoot

Note the recent but steady take-off of organic feed for farm animals, which is leading to a renewal of research and development in the sector


Businesscoot Response:

Hello Hugo, Thank you for your feedback. We are glad that the study was up to your expectations. We hope you will give us a 5/5 next time ;)

The market for sports nutrition supplements - France

Publicado en 06/01/2022 by Amaury Wernert

The work of collection, data processing and the method to estimate the market still poorly known are very relevant. Interview with the market specialist on the impact of the Covid crisis very interesting


Businesscoot Response:

Hello Amaury, Thank you for your feedback. We are happy to read that the content and structure of the study have fully met your expectations. :)

The ready meal market - France

Publicado en 26/11/2020 by Lucie Piette - Cooperl

Good synthesis of the market with interesting figures


Businesscoot Response:

Hello Lucie, Thank you for your feedback. We are happy to read that you were completely satisfied with the content of the study. :)

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