Name: the cookie market
Brand: Businesscoot
Price: 89 EUR
Availability: InStock
Rating: 4 (2 reviews)

INFORMATION ON THE STUDY

Price: 89€ HT
Last update: 23/01/2022
Language: English
Category: Agriculture, Food, Foodstuffs
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MARKET OVERVIEW

1.1 Presentation and definition of the market

Cookies areare dry cakes generally produced from flour, eggs, sugar, and sometimes fat. While cookies can be sweet or savory, this study focuses on the sweet cookie market, with savory cookies are the subject of another Businesscoot study.

It differs from the confectionery, pastries and viennoiseries market, but like the latter it offers a real diversity of products. Cookies are also different from cakes, which are soft.

Sweet cookies (with eggs, butter, etc.) are generally consumed at breakfast time or as a snack, at snack time or as a mid-morning snack.

The globalcookie marketwas worth US$106.8 billion in 2020 and is expected to grow at a CAGR of 3.4% through 2027. This growth is mainly driven by growth in emerging countries and by innovation, which is a major driver of the sector,

The French cookie market has been in continuous decline in volume for several years. In 2019, for example, sales volume fell by 1.1%. However, the decline in value is limited due to a move upmarket in products, which is manifested in higher prices. In 2019, the market even grew in value for the first time in 3 years, with a 1.3% increase in sales. The premiumization of the market is manifested in innovative, more expensive products that focus on improving the health and environmental effects of products. The organic, gluten-free, made-in-France and dietetic segments are developing rapidly.

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