Content of the study:
The market for the organisation of sporting events - France

Available languages

MARKET OVERVIEW

1.1 Presentation and definition of the sports events market in France

A sports event can be defined as a sporting performance event organised in a specific place, limited in time, publicised in the media and involving different types of spin-offs, in particular in terms of marketing of advertising of rights television and economic benefits to the country ( O. Bessy, A. Suchet, 2015) . The aim is to create, around a sport, the widest possible media coverage and the greatest possible economic spin-offs

Little affected by the economic crises, the world sports market is characterized by a both rapid and cyclical growth, based on the organization of major media events. These events represent real economic and sometimes even geopolitical stakes for the organising countries. Hosting major sports events is indeed an opportunity to showcasing the country, not just in sports but also tourist, cultural and economic, with the increased contribution to job creation (mostly temporary) and the collection of significant tax revenues

Over the period 2017-2021, the the compound annual growth rate (CAGR) of the market is estimated to be 3.58% based on Technavio .

In France, the market is relatively buoyant, driven by the organization of recurring events such as Roland Garros or the Paris marathon and the more exceptional organisation of events such as the Euro Football Championship in 2016 and the 2024 Olympic Games in Paris .

The market is also structured around some major players in the organization (ASO, TV Sport Events, OC Sport), the sponsoring events (e.g. BNP's commitment to tennis) and the often decisive public authorities to enable the holding of an event (organization and financial support).

As is the case worldwide, market growth is also being driven by the digitalisation boom The new programme will focus on the development of new sports and disciplines, already popular, and on new practices such as e-sport . The digital broadcasting segment is of increasing interest to the GAFA The company is in direct competition with the traditional market players.

DEMAND ANALYSIS

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE PLAYERS

To keep reading, buy the full research

What is in this market study?

  • What are the figures on the size and growth of the market?
  • What is driving the growth of the market and its evolution?
  • What are the latest trends in this market?
  • What is the positioning of companies in the value chain?
  • How do companies in the market differ from each other?
  • Access company mapping and profiles.
  • Data from several dozen databases

  • This market study is available online and in pdf format (30 p.)
  • Consult an example PDF or online
Buy this market study 89€

Availability within 1 business day

Our other products

Our other products

Étude de marché locale - France

400 €

Commandez une étude sur une zone géographique (ville ou zone géographique) à partir de 400€ HT

  • Flux Piéton et Voitures 
  • Activité réseaux sociaux
  • Trafic et analyse web
  • Analyse détaillée de l’offre 
  • Cartographie des acteurs
  • Estimation du chiffre d'affaires

Demandez une estimation précise à notre équipe (réponse en 24h)

En savoir plus sur ce format d'étude

Buy

Étude ad hoc - France

600 €

Nos analystes réalisent des études sur-mesure à des prix très compétitifs (à partir de 600€ HT)

  • Définition du marché et du ou des pays
  • Estimation de la faisabilité de l'étude, du délai et du prix (24h)
  • Validation de la commande et paiement en ligne ou par virement

Notre équipe vous recontacte immédiatement (entre 9h et 22h Paris)

Consultez un exemple d'étude ad hoc et des études de cas

Buy

Pack 10 études - France

690 €

10 crédits valables 1 an qui vous permettent de choisir 10 études parmi nos 650 études en France

Une offre adaptée pour :

  • Les consultants et fonds d'investissement
  • Les acheteurs et chefs de marché
  • Les experts-comptables

Recevrez gratuitement une sélection d'études personnalisées et le meilleur prix selon le nombre d'études choisies.

Consultez nos études de cas : private equity, conseil, acheteurs, commerciaux.

Buy

Method

Method
Data
Analysts 1 sector analyzed
in 40 pages
Method
Control

Analysts

  • Top Universities
  • Expert opinion

Data

  • Databases
  • Press
  • Company reports

Control

  • Continuously updated
  • Permanent watch

Method

  • Synthetic structure
  • Standardized charts

Reviews (2)

Reviews (2)

The market for the organisation of sporting events - France

Publicado en 22/09/2022 by Laure Lehaut - Le Haut Potentiel

Très clair et didactique. Bien documenté tout en restant synthétique. Beau travail!


Businesscoot Response:

Merci beaucoup Laure pour votre avis qui nous est précieux. Nous sommes ravis d'avoir été à la hauteur de vos attentes!

The market for the organisation of sporting events - France

Publicado en 01/10/2020 by Celine Craipeau - Jellyfish

I found the study relevant, clear and readable. It was easy to pick out the relevant information for my project!


Businesscoot Response:

Hello Céline, Thank you for your feedback. This study has been updated and is immediately available in your customer area. We are happy that it met your expectations.

Customer cases and references

Customer cases and references
La pépite Interview
Linkedin logo

BFM Business

La pépite Interview

Paul-Alexis Kebabtchieff
Linkedin logo

Boston Consulting Group

Paul-Alexis Kebabtchieff

Marie Guibart
Linkedin logo

Kea Partners

Marie Guibart

Elaine, Durand
Linkedin logo

Crédit Agricole, Information & Veille

Elaine, Durand

Philippe Dilasser
Linkedin logo

Initiative & Finance

Philippe Dilasser

Anne Baudry
Linkedin logo

Metro

Anne Baudry

Amaury Wernert
Linkedin logo

Kroll (Duff & Phelps)

Amaury Wernert

Smart Leaders Interview
Linkedin logo

B-Smart

Smart Leaders Interview