Content of the study

Available languages

MARKET OVERVIEW

1.1 Definition and scope of study

The wine is an alcoholic drink obtained by the fermentation of grapes, fruit of the vines. The wine consumed can be red, white or rosé in France and be flat or sparkling. This study in particular will deal with the market for white wine in France, which is made from the alcoholic fermentation of grapes with uncoloured pulp and white or black skins.

Wine has a very strong cultural importance in France, as evidenced by the symbols associated with wine by the French: in a survey in 2017, 92% of French people associated wine with tradition, 91% with conviviality and 87% with sharing. This is also why people's friends and family influence the purchasing decision in this sector, as the recommendations of friends and family are the primary purchasing criteria for this market in France. It is therefore not surprising that France is the second largest consumer of wine in the world (3.5 billion bottles consumed in 2019) behind the United States. France is also the second largest producer of wine by volume (4.2 billion litres of wine produced) behind Italy. [ InterVin ]

White wine is historically the third most consumed wine colour in France, behind red and rosé. However, there is a growing trend for red wine consumption to decline in favour of other colours. Indeed, if in 1990, 80% of the wine drunk in France was red, in 2018 the reality was already quite different. When we look at the sales of wine in this year of PDO (almost half of the volumes sold) and SIG (29% of sales in volume) we can see the importance of the white wine on the national market . Over this period, 56% of PDO sales and 47% of GIS sales were red wine (by volume). According to France AgriMer, this has enabled white wine to take over new market shares, representing 19% of PDO sales in volume (22% in value) and 25% of SIG wine sales in volume (27% in value).

DEMAND ANALYSIS

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE PLAYERS

To keep reading, buy the full research

What is in this market study?

  • What are the figures on the size and growth of the market?
  • What is driving the growth of the market and its evolution?
  • What are the latest trends in this market?
  • What is the positioning of companies in the value chain?
  • How do companies in the market differ from each other?
  • Access company mapping and profiles.
  • Data from several dozen databases

  • This market study is available online and in pdf format (38 p.)
  • Download an example
  • Recent reviews ★★★★☆ 
Buy this market study 89€

Availability within 10 business days

Buy a pack and get an immediate discount

Pack 5 études (-15%) - France

378€

  • 5 études au prix de 75,6€HT par étude à choisir parmi nos 800 titres sur le catalogue France pendant 12 mois
  • Conservez -15% sur les études supplémentaires achetées
  • Choisissez le remboursement des crédits non consommés au terme des 12 mois (durée du pack)

Consultez les conditions du pack et de remboursement des crédits non consommés.

Inclus dans ce pack: This study (The white wine market - France) + 4 other studies of your choice

Buy the 5 Study Pack 378€

Method

Data
Analysts 1 sector analyzed
in 40 pages
Method
Control

Analysts

  • Top Universities
  • Expert opinion

Data

  • Databases
  • Press
  • Company reports

Control

  • Continuously updated
  • Permanent watch

Method

  • Synthetic structure
  • Standardized charts

Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

Hugo S. logo 1 Hugo S. logo 2
Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

Mathieu Luinaud logo 1 Mathieu Luinaud logo 2
Education Formation
Robin C.

PhD Industrial transformations

Robin C.

Robin C. logo 1 Robin C. logo 2
Pierre D.

Analyst

Pierre D.

Pierre D. logo 1 Pierre D. logo 2

Ross Alumni Club France

Arnaud W.

Arnaud W. logo 1 Arnaud W. logo 2

Analyste de marché chez Businesscoot

Amaury de Balincourt

Amaury de Balincourt logo 1 Amaury de Balincourt logo 2
Pierrick C.

Consultant

Pierrick C.

Pierrick C. logo 1 Pierrick C. logo 2
Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

Héloise Fruchard logo 1 Héloise Fruchard logo 2
Imane E.

EDHEC

Imane E.

Imane E. logo 1 Imane E. logo 2
Vincent D.

Auditeur

Vincent D.

Vincent D. logo 1 Vincent D. logo 2
Eva-Garance T.

Eva-Garance T.

Eva-Garance T. logo 1 Eva-Garance T. logo 2
Michela G.

Market Research Analyst

Michela G.

Michela G. logo 1 Michela G. logo 2
Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

Azelie P. logo 1 Azelie P. logo 2
Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

Cantiane G. logo 1 Cantiane G. logo 2
Jules D.

Consultant

Jules D.

Jules D. logo 1 Jules D. logo 2
Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.