The Spirits Market - Italy
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Study Overview
Distillates are alcoholic beverages made by a distillation process that separates and concentrates alcohol and other volatile compounds from a fermented liquid. This process takes advantage of the different boiling temperatures of the components in the mixture, allowing for a product with a higher alcohol content than the starting beverage. Common examples of distilled spirits include whiskey, vodka, rum, gin, brandy, tequila, and grappa. The size of the spirits market is estimated at US$619.54 billion in 2024 and is expected to reach US$825.57 billion by 2029, growing at a compound annual growth rate (CAGR) of 5.91 percent during the forecast period (2024-2029). One of the significant factors for the high growth of the alcohol market during the forecast period is considered to be the increase in demand for premium alcoholic beverages due to the increase in consumer purchasing power. The European spirits market is expected to reach €26.7 billion by 2028, up from €25.7 billion in 2023, marking a modest annual growth rate of 0.8 percent. Since 2019, the market has seen a steady increase of 0.9 percent per year.Other important factors include the increase of the alcohol consumer base, especially among young people, the strengthening of the distribution network adopted by alcohol producers, and the adoption of Western culture in developing countries are contributing to the market growth.Alcohol consumption is expected to rise to 9.6 billion by 2028, up from 8.8 billion in 2023. The Italian market is projected to increase from 3.39 billion euros in 2023 to 3.52 billion euros in 2028, with an overall growth of 3.8 percent in five years, with a CAGR of 0.80 percent, the same as the European market. In recent years, the turnover of companies involved in the distillation, rectification and blending of spirits has grown by 26 percent. Good news also regardingthe domestic value of production sold, which increased by 50 percent, as well as the production made and sold, representing an increase of 66.6 percent and 59.6 percent, respectively.
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market Overview
- 1.1 Definition and presentation
- 1.2 The global market
- 1.3 The European market
- 1.4 The Italian market
- 1.5 Imports and Exports
- 1.6 Inflation suffered by the sector
2. Demand analysis
- 2.1 Overview of demand
- 2.2 Geographical distribution of demand
- 2.3 Demand drivers
- 2.4 Trend in demand for distilled spirits
- 2.5 New trends in demand
3. Market structure
- 3.1 Market structure and dynamics
- 3.2 Value Chain
- 3.3 Distribution channels
- 3.4 The main actors in the supply chain
4. Supply analysis
- 4.1 Type of products
- 4.2 Price Analysis
- 4.3 New supply trends
5. Regulations
- 5.1 Regulation of distilled spirits

The Spirits Market - Italy
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