Content of the study

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MARKET OVERVIEW

1.1 Definition and scope of the study

Board games have distinguished themselves by their ability to survive through the ages and, even today, they are at the heart of consumer habits leisure of the French. Indeed, since the game of go through the Monopoly or the 1000 terminals , board games have gained a special place in the leisure habits of French households . Just like Dungeons and Dragons or Diplomacy Some games create and gather entire communities and a myriad of derivative products.

But what is a board game?

Difficult to define in absolute terms, board games are generally characterized by :

  • A more or less complex rule of the game ;
  • A minimum of 2 participants
  • The need for one or more material supports (game board, counters, pen, dice, cards)

Despite the revolution it represents, the advent of digital technology has not upset the market for board games, which are still finding takers, accounting for approximately 14% of the toy market.

ANALYSIS OF THE DEMAND

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE ACTORS

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Method

Data
Analysts 1 sector analyzed
in 40 pages
Method
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  • Expert opinion

Data

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Method

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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Ross Alumni Club France

Arnaud W.

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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.