The electric bicycle market | France

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Update: 12/11/2019
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Available for the following countries: France

Research summary

Analysts

Directeur pôle analystes

Guillaume Obert

Opinions

Process

Analysts & Methods

Databases

Service certification

Research summary

Market summary

Demand analysis

Market structure

Analysis of the offer

Rules and regulations

Positioning of the actors

Research summary

Market summary
1.1 Presentation

1.2 A highly concentrated and fast-growing European market

1.3 Exponential market growth
Demand analysis
2.1 The public sector plays a key role in the development of this market

2.2 Subpart title request & determinants 2

2.3 Subpart title request & determinants 3

2.4 The cities most conducive to the use of electric bicycles have a specific structure

2.5 Title of the trend subpart of the request 2
Market structure
3.1 Competition from alternative modes of transport

3.2 Title of the production subpart

3.3 Distribution focused on retailers and multi-sport brands
Analysis of the offer
4.1 Comparatively higher prices

4.2 The type of battery largely influences the final price

4.3 Permanent product innovations in the sector encourage the emergence of new players

4.4 Title of the trend sub-section product / service / price 1
Rules and regulations
5.1 Title of the current regulatory subpart

5.2 Title of the future regulatory subpart
Positioning of the actors
6.1 Segmentation
Services
Analysts
Process
Opinions

The electric bicycle market
France

Update 12/11/2019

Access to this market research for only 129€ ^HT - Availability: 5 business days

MARKET SUMMARY

1.1 Presentation

According to the highway code, the electric bicycle or electrically assisted bicycle (EAB) is defined as" Cycle equipped with an electric auxiliary motor with a maximum continuous rated power of 0.25 kilowatts whose power supply is gradually reduced and finally interrupted when the vehicle reaches a speed of 25 km/h, or earlier if the cyclist stops pedalling "(Article R311-1 of the Highway Traffic Act, Part 6.11).

In France, the electric bicycle market is a great success It drives the bicycle market, which grew by 1.3% in 2016 with several million bicycles sold, while sales growth in the electric bicycle segment was more than 33% in 2016 and approached 90% for 2017

The electric bicycle market attract many companies . Some are starting out by specializing in EAVs and others are diversifying their activities, as is the case with Smart or IKEA.

While it is true that the electric bicycle first and foremost attracted seniors, more and more 40-year-olds are being convinced by the VAE, which offers them an alternative way to go to work. As a result, many companies emphasize design and lightness

It is also important to note the sensitivity of a part of the clientele to questions of origin and quality of finished products. A lot of brands are choosing to locate or relocate their production in France

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