French market
The electric scooter market in France
The electric scooter is a conventional scooter with an electric motor that enables the user to move around effortlessly. It is part of what are commonly known as NEVs, or New Individual Electric Vehicles, like the electric bicycle, the electric single-wheeler or thehoverboard.

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The electric scooter is a conventional scooter with an electric motor that enables the user to move around effortlessly. It is part of what are commonly known as NEVs, or New Individual Electric Vehicles, like the electric bicycle, the electric single-wheeler or thehoverboard.
The electric scooter is a mobility solution well suited to the new challenges of urban mobility, as it can be sustainable, intermodal, lightweight or even shared. There are two types of electric scooter user:
users with their own electric scooter: a growing swegment.
users of self-service scooter rental solutions: to date, the practice has developed massively via this solution.
The study focuses on the first segment only; another study is available on self-service electric scooters(Businesscoot).
Worldwide sales of electric scooters are growing strongly, despite competition from free-floating scooter operators, and should continue to rise to a CAGR of 9.9% by 2030. The boom in the use of electric scooters can be explained by the importance of environmental concerns and the search for new, more sustainable modes of transport.
In France, the market benefited from a surge in sales after the covid period, but by 2023, sales had fallen by 20% in volume and 25% in value. Indeed, while 35% of French people started using electric scooters after the pandemic, these are means of transport with a lifespan of betweenthese are means of transport with a lifespan of between 1 and 3 years, and 2.5 million French people are now equipped with a scooter and don't feel the need to buy another one. While the French market remains highly dependent on foreign raw materials, a number of players are trying to establish themselves and offer a "made in France" range that is both more ecological and more efficient.
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