Summary

The global insulation market, estimated at $58 billion in 2021, is projected to see steady growth, with a forecasted annual growth rate of 6.5% from 2022 to 2030, potentially reaching $102 billion by the end of the decade. This growth is fueled partly by the concurrent expansion of the construction market, which is also expected to grow at a 6.5% annual rate. The demand for insulation is divided relatively evenly between new construction projects (approximately 47% in 2020) and renovation work (around 53% in 2020), with a significant portion of the latter driven by government incentives and regulations aimed at improving energy efficiency in buildings. Notably, the Asia Pacific region leads in insulation material market share as of 2021. In France, the thermal insulation market saw an 18% growth from 2012 to 2021, despite a dip in 2020 due to the Covid-19 crisis. France's insulation market particularly benefits from government incentives for renovation, with eco-friendly and bio-sourced materials gaining popularity in the sector. Key players include material manufacturers like Knauf and Rockwool, as well as specialized installers like Isocomble and Isorenov. Additionally, the French market is adjusting to shifts in housing starts, which serve as an indicator of future insulation demand, with a rebound anticipated in 2021 after a previous decrease in starts..Title: Dynamic Trajectory in the Insulation Sector Amidst Housing and Renovation Markets In analyzing the recent trends within the insulation market in the concerned country, it is clear that the sector exhibits a dynamic growth trajectory, spurred by factors encompassing both construction and renovation activities. The market encompasses a wide variety of players ranging from suppliers of raw materials to installers working directly with end customers. Given the urgency of energy efficiency and the push for the energy transition, insulation has become a crucial component for both new construction and building renovations. The market has seen a conspicuous rise in demand over the years. There has been a growth in the thermal insulation market for buildings, increasing by approximately 18% between the early 2010s and the early 2020s. This upward trend reflects both the initiatives bolstering energy efficiency in the residential sector and the thriving construction industry. While the market experienced a downturn due to the Covid-19 crisis, a swift resurgence was notable, driven by financial incentives like the MaPrimeRénov' initiative and an uptick in the number of new housing starts. When it comes to household demand for renovation, there is an apparent government focus to tackle the challenge posed by millions of under-insulated homes. Renovation undertakings not only aim at curbing the environmental implications but also at enhancing the cost-efficiency for homeowners in terms of heating expenditures. During a period of two to three years, over 5 million households engaged in renovation work, with a significant percentage aiming at elevating their energy class. Public buildings and the tertiary building stock, including offices and food services facilities requiring energy refurbishment, present ample opportunities for the insulation sector. However, the market's optimism is tempered by challenges, such as a declining trend in housing starts which potentially threatens demand. The anticipation is that the number of housing starts might affect insulation demands typically observed within six months to two years of construction commencement. The government's ambitious targets to reduce energy consumption and greenhouse gas emissions in the building sector have catalyzed demand for insulation. Interventions such as financial aid schemes and strict regulations on new housing insulation standards underpin market demand. Conversely, potential tax increases on renovation work, which could affect maintenance and improvement activities, present a risk factor that might decelerate market momentum. Examining the segmentation within the insulation market, it is apparent that there is a near-even split between new-build and renovation projects. The distribution of insulation leans significantly towards attics and roofs, followed by interior and exterior walls. Importantly, the market size indicators from.### "Insulation Titans and Innovative Challengers: A Spotlight on Market Leaders and Niche Players in the Insulation Industry" Navigating through the sprawling landscape of the insulation market, one encounters both titans whose names echo dominance and innovators charting new courses with their specialized services. In the realm of insulation material manufacturing, the market is graced by the presence of international juggernauts like Saint-Gobain and Knauf. These companies not only boast a ubiquitous presence across multiple segments of insulation materials but also overshadow much of the competition through their sheer scale and extensive product ranges. While these giants cater to a vast spectrum of insulation needs with their array of solutions, other market players have carved out distinct niches through strategic specialization. Isocomble, a subsidiary of the Isoweck group, decided to hone in on blow-in attic insulation. Their meticulous focus in this area has accrued them a reputation for expertise, leading to the expansion of their footprint with about 40 branches across the nation, most of which operate on a franchise model. On a similar vein of market ingenuity, we find brands that prefer the concession model over franchises. Tryba, a prominent French brand in the distribution of insulating doors and windows, has adopted this approach. This model has allowed them to cultivate a substantial network of over 300 dealerships. By providing an exclusive territorial zonal operation to each dealer without necessitating training or know-how transfer, Tryba has successfully scaled its operations while maintaining quality control and brand reputation. These key players, with their varied approaches to market dominance and niche specialization, form the backbone of an industry that is both mature and dynamic. Saint-Gobain and Knauf provide the broad strokes in the insulation canvas, offering solutions for nearly every construction or renovation scenario. Meanwhile, Isocomble and Tryba contribute finer details, addressing specific customer needs with tailored services and products. Together, they illustrate the competitive and diverse nature of the insulation market, showcasing the multiple paths available to companies aiming to insulate their positions in this sector.

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  • Number of pages : 30 pages
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  • Last update : 27/11/2023
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Summary and extracts

1 Market overview

1.1 Definition and scope of study

Insulation is a set of techniques with a dual purpose:

  • Acousticallyprotect the interior of the home from outside influences;
  • Toconserve heat and improve the interior's thermal energy balance;

The market can be divided into two markets: insulation materials and insulation work.

The market is structured between suppliers of raw materials, manufacturers of insulating materials, specifiers, distributors and, finally, installers who work with end customers. The market is driven by new housing starts, but also by renovation. It's a dynamic market worldwide, with an average annual growth rate of 6. 5% between 2022 and 2030.

In France, the insulation market is at the heart of current concerns, as it is a pillar of the energy transition. Every year, the building sector emits over 123 million tonnes of CO2. It is therefore one of the major challenges of the coming years. In 2023, nearly 5 million homes will still be in a situation of fuel poverty.

In 2021, 45 million cubic meters of insulation were installed, a figure up on 2019 and set to continue growing in the years to come.

In recent years, government policy has offered consumers a wide range of financial incentives, including tax deductions and zero-rate eco-loans (see Regulations section). The building insulation market has been boosted by these government efforts, and in particular by the use of bio-sourced materials in a dual response to environmental challenges.

Players in this market include manufacturers of insulating materials, such as market leaders Knauf and Rockwool, as well as installers who carry out innovative insulation work in buildings and homes, such as Isocomble and Isorenov.

1.2 A growing global market

Market size

According to Grand View Research, the global insulation market is estimated at ** billion in ****, and is forecast to grow at an annual rate of *.*% between **** and ****. Lhe insulation market is expected to grow steadily to reach $*** billion by ****.

Insulation market sales World, ****-**** Source: ****

This growth is notably driving ...

1.3 A growing national market overall

Growing national market

The thermal insulation market appears to be growing, increasing by **% from **** to ****. However, the market declined in ****, marked by the Covid-** crisis and the first confinements. In ****, professionals witnessed a significant rebound, driven by initiatives such as MaPrimeRénov', which helps finance renovation work for homes built more ...

2 Demand analysis

2.1 Household demand for renovation

A government challenge

The building sector is the second largest emitter of greenhouse gases in France after industry, accounting for **% of CO* emissions. By ****, nearly * million of France's ** million homes will still be poorly insulated , and *.* million households will be struggling to pay their heating bills.

Renovating buildings to make them ...

2.2 The tertiary building stock: an opportunity for the sector

The tertiary sector accounts for a quarter of France's real estate assets and a third of all buildings' energy consumption. like the residential sector, it is relatively old, and in particular requires renovation to reduce energy bills. It is therefore the target of a renovation plan by the French Ministry of ...

2.3 Falling housing starts threaten demand

Insulation installation takes place * months after building starts, so it's possible to anticipate demand for insulation by observing the evolution of building starts. [***]

Insee gives an idea of trends by looking at changes in the number of housing starts since ****. For both single-family and multi-family housing, the number of starts has ...

2.4 Demand dependent on government targets

Buildings account for **% of Frenchenergy consumption , and the sector emits over *** million tonnes of CO* every year, representing almost **% of national emissions. [***] Consequently, the public authorities have made insulation a priority in their policy to reduce energy consumption.

The objectives are ambitious:

****: a **% reduction in the energy consumption of the ...

2.5 Growth in demand for biobased insulation materials

There are many types of bio-sourced insulation: hemp wool is the flagship material for eco-construction, while wood, cotton and flax wool, as well as cellulose wadding, are also known for their performance combined with their natural origin. Although biobased insulation products have a much smaller market share than the competing families ...

2.6 Demand driven by inflation and climate change

Faced with soaring energy prices and the easing of the tariff shield, many homeowners may be inclined to opt for an energy-efficient renovation of their home, as the following graph shows:

"Would you say that rising electricity tariffs could encourage you to undertake energy renovation work on your home?" France, ...

3 Market structure

3.1 The insulating materials for construction/renovation sector

The building insulation sector brings together a large number of players. These players segment the market as follows:

The manufacturing market is dominated by the major international companies such as Saint-Gobain and Knauf. These market giants naturally offer all segments of insulation materials for the construction industry.

alongside these giants, franchises ...

3.2 Insulation by type of building, insulation item and material

Even distribution between new-build and renovation projects

The market is balanced, and this balance varies little from year to year. The Actu environnement website revealed in **** that new construction accounted for **.*% of insulation surfaces installed, compared with **.*% for building renovation. In ****, TBC Innovation updated this figure, with Batiweb reporting an increase ...

3.3 Market sizes

Insee lists total indicators for companies registered under Naf code **.**A (***). The key data are reported in the table below.

Source: ****

3.4 Distribution and number of players in the region

The insulation sector appears to be growing, both in terms of the number of establishments and the number of employees. Both the number of establishments and the number of employees have been rising steadily since ****. In ****, there were *,*** establishments with **,*** employees, and in ****, there will be almost *,*** establishments with **,*** employees, representing ...

4 Offer analysis

4.1 Types of insulation

Insulation materials are made up of different materials, each with different insulation qualities. Insulating materials used in construction form a large family of diversified products. These products can be classified into * main groups:

Mineral wool insulation : glass wool, rock wool and cellular glass; Vacuum insulation : this is a new generation of ...

4.2 Different insulation techniques

There are several options for carrying out insulation work:

Source: ****

4.3 The average price of an installation

The price of interior insulation averages €** per square meter , according to Prix Pose. The site has identified average prices by insulation item and performance level. These are detailed in the chart below.

Average costs of insulation items by performance France, ****, in € per home Source: ****

The site also lists prices according to ...

4.4 The new connected heating market

The aim of connected heating is to simplify the use of heating appliances. From your smartphone, you can now set the temperature of your home, as well as switch heating systems on and off. There are also options for setting air and water temperatures, and for activating the anti-freeze system.

Rothelec, ...

5 Regulations

5.1 Insulation regulations for new buildings

Thedecree of March **, **** , amending the decree of May *, ****, sets new energy performance thresholds to be met for each element of a construction: each region now has its own level of thermal resistance, so the insulation standard is specific to each.

The table below shows the minimum thermal resistance of insulation systems, ...

5.2 Strong government incentives for the residential sector

The regulatory environment is constantly changing, but remains highly favorable to the residential sector. The French Ministry of Ecological and Solidarity Transition has launched the "Coup de pouce économies d'énergies"This scheme enables households to benefit from a *,*** or *,*** euro bonus designed to reduce their carbon footprint. It is available ...

5.3 BBC standards, products and labels, thermal and environmental regulations

Standards and the BBC label

There are a number of standards that help consumers to ensure that products meet their expectations, such as CE marking, andthe French NF mark, which guarantees the safety of materials. Other non-governmental certifications also exist to guide consumers in their choice. The CSTBat certification issued by ...

List of charts

  • Insulation market sales
  • Size of the insulation materials market
  • Insulation materials market share by geographic region
  • Trends in the thermal insulation market for buildings
  • Mineral wool exports and imports in France
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Latest news

Plastics manufacturer Knauf Industries closes 4 sites in France - 01/07/2023
  • Knauf industrie plans to close four sites in France.
  • The Knauf group achieved sales of 15.4 billion euros.
  • The group employs over 41,500 people at 300 sites worldwide.
Plastics: tug-of-war over Knauf plant closures - 18/07/2023
  • 123 employees affected by the closure of several Knauf Industries sites
  • Knauf Industries has five plants in France: Pithiviers (Loiret), Duclair (Seine-Maritime), Rhinau (Bas-Rhin) and Saint-Sauveur-d'Aunis (Charente-Maritime) are to close, while the Vendargues site (Hérault) will be transformed into a logistics platform
  • These sites account for a quarter of Knauf Industries' production facilities in France
  • Knauf Industries' sales in France in 2022 are expected to be around 200 million, down 15%
  • The division employs almost 2,000 people in eight countries, including around 760 in France
Actis diversifies into the manufacture of thermal insulation products - 24/05/2023
  • Actis sales in 2022: 85 million euros (of which 30% export), in 2021: 82 million euros
  • New Actis plant: 20,000 m2 in Ariège
  • Home insulation market: 50% driven by renovation
  • Investment in latest-generation machinery: 25 million euros
  • Percentage of sales invested in innovation: 5%
  • Number of Actis employees: 300, spread over four production sites (Aude, Ariège, Drôme)

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Isover Saint-Gobain
Knauf
Actis Isolation
Rockwool
Etex France Siniat
Isoweck (Isocomble)
Soprema Groupe
Xella Group
Siplast
CETIH
Dow Chemical
CABETE Facades

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