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MARKET OVERVIEW

1.1 Definition and scope of the study

The greening of a roof or Horizontal Vegetated Complex Wall (known as "HVCW") can be defined as the installation of a set of materials and plants composing a microflora with a water drainage system . The installation of green roofs is more suitable for new buildings, however the greening of existing roofs is possible. S he installation must be compatible with the existing roof structure (slab...) and the existing materials (concrete, wood...). The technique was developed in architecture in the 1970s, mainly in Scandinavian countries, Germany, Switzerland and more recently in France and Belgium in the 1990s and 2000s.  

A green roof consists of several layers:

  • A supporting structure
  • A vapour barrier
  • An insulating layer
  • A drainage and filtration layer with an anti-root surface
  • A substrate
  • Vegetation

According to the French Chamber of Waterproofing (CSFE), green roofs have much better waterproofing qualities than traditional roofs, thus allowing increase sustainability ( heat reduction, water filtration, pollution control, etc.) of the roof. This technique was developed in architecture in the 1970s, mainly in Scandinavian countries, Germany, Switzerland and more recently in France and Belgium in the 1990s and 2000s.

The global green roofing market is growing rapidly since 2014, dominated by the North American market, followed by the European and then the Asian market, and driven by the construction and urbanization policies of major metropolises.

The the French green roof market is dynamic although it is lagging behind its neighbours such as Germany and therefore has significant growth potential.

The demand is still largely public This is particularly true for cities, in relation to commercial and residential areas. The legislative and fiscal framework also plays an important role in stimulating and encouraging the installation of green roofs.

More than the search for a particular aesthetic, the innovation is key in this market. Green roofs are constantly improving their environmental performances They are also a good choice for the protection of the environment, whether for their thermal and sound insulation potential, their rainwater management or their impact on biodiversity. Green roofs are also prime locations for develop urban agriculture

ANALYSIS OF THE DEMAND

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE ACTORS

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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Arnaud W.
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Ross Alumni Club France

Arnaud W.

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Amaury de Balincourt
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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.