MARKET OVERVIEW
1.1 Market definition
A two-wheeler is defined as a vehicle with two wheels allowing the simultaneous transport of one or two persons . The rider can control the steering with a handlebar while sitting in the saddle. At the rear, the potential passenger can also benefit from a saddle to sit on
As far as two-wheelers are concerned, it is important to distinguish between two categories:
- the cycles two-wheeler non-motorised such as mountain bikes, or equipped with an auxiliary electric motor
- the motorcycles two-wheeler motorized The motorcycles, equipped with a thermal or electric engine, such as motorcycles, mopeds..
The two-wheeler services bring together the maintenance activities and repair operated in car garages by professionals in the sector. Maintenance can range from simple cleaning to a complete overhaul of the vehicle. Repairs are carried out in the event of vehicle problems - particularly in the case of road accidents, which are common among motorcyclists.
The European service market for scooters and motorcycles is experiencing difficulties at European level This is due to increasingly strict anti-pollution standards and the development of public transport. In the first three quarters of 2020, against the backdrop of the Covid-19 pandemic, the ew registrations fell by 3.3% In France, the trend is the same with a long-term decline in the use of two-wheelers . However, this decline is partially offset by the longer use of vehicles, which requires owners to carry out regular maintenance and repairs.
Nevertheless, there are still grounds for hope for the sector with the development of both B2B and B2C electric two-wheeler offerings . In addition, companies in the sector are developing new business models such as the lump sum payment including free repairs and maintenance according to certain criteria.
The main players in the sector are dealers such as Honda , BMW or Yamaha Motor motorcycle garages such as Moto Dôme Services and quick repairers and prop fitters such as Dafy Moto or Axxe Motorcycle .
DEMAND ANALYSIS
MARKET STRUCTURE
ANALYSIS OF THE OFFER
REGULATION
COMPANIES
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