The health food market - France
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Study Overview
Dietetic foods are considered one of the segments of the global nutrition-health market. They can be defined as "foodstuffs intended for particular dietary uses which, by virtue of their particular composition or the special processes involved in their manufacture, are clearly distinguishable from foodstuffs for everyday consumption , which are suitable for the stated nutritional purpose and which are marketed in such a way as to indicate that they meet that purpose". which are suitable for the stated nutritional purpose and which are marketed in such a way as to indicate that they meet that purpose ". In France, this segment of the market has seen significant growth and sustained development since the 1990s. These can be divided into several categories. These include :
Food supplements (vitamins, minerals, omega-3s, probiotics, etc.) consumed by nearly 60% of French people [Synadiet] Meal replacements (shakes, protein bars, diet soups) Allergen-free products (gluten-free, lactose-free): it is estimated, for example, that 1% of the European population suffers from celiac disease. Organic and natural products (certain organic foods, superfoods, vegan products), with the organic market set to reach nearly 13 billion euros by 2022, thanks to growing demand for responsible, sourced products. Slimming products (appetite suppressants, fat burners, detox teas)
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The market for diet foods has been growing for some thirty years, driven in particular by public awareness of the correlation between healthy eating and good health. This awareness has accelerated with the diagnosis of certain diet-related diseases such as celiac disease and diabetes, the increase in the number of overweight people, and the desire to consume in a more environmentally-friendly way(veganism, flexitarianism, etc.). In this growing market, new entrants are emerging (notably the major food groups, but also mass retailers with the development of their own diet brands). At the same time, concentration is intensifying, with many food industry giants such as Herta and Danone embarking on external growth strategies to strengthen their position. Faced with this situation, specialist players such as ABCD Nutrition are conquering new niches with the launch of new products or new brands, such as Naten, aninnovative cookie brand.
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market overview
- 1.1 Market definition and scope
- 1.2 Strong growth in the global health and wellness food market
- 1.3 Recent growth in diet foods in France
2. Demand analysis
- 2.1 Demand demographics: food-related health problems on the rise
- 2.2 Focus on demand for gluten-free products
- 2.3 French people's keen interest in health, diet and nutrition
- 2.4 Consumers suspicious and demanding about product quality and origin
- 2.5 Major trends in food market demand
3. Market structure
- 3.1 Strong indirect competition
- 3.2 Two categories of players structure the market
- 3.3 Production that expands with consumer trends
- 3.4 Distribution channels for diet products
4. Offer analysis
- 4.1 Significant price increases for diet foods
- 4.2 Supply trends: foodservice enters the segment
5. Regulations
- 5.1 Diet food regulations
- 5.2 Focus on "gluten-free" regulations

The health food market - France
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