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- Number of pages : 30 pages
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- Last update : 19/01/2022
Summary and extracts
1 Panoramica del mercato
1.1 Definizione e ambito dello studio
Il settore delle consegne a domicilio, in aumento gli ultimi anni, ha totalmente ha cambiato le abitudini di consumo dei francesi . Si tratta di un mercato che comprende diversi tipi di attori: consegne in bicicletta di piatti da ristorante, servizi di catering, ristoranti con i propri autisti di consegna, ecc.
Oggi, la consegna di pasti a domicilio non è più limitata alla consegna di hamburger, pizze e sushi, ma si è aperta a un vasta gamma di ristoranti Questo risponde alle nuove aspettative dei consumatori che vogliono godere di nuove esperienze culinarie, mangiare più sano e ordinare in modo facile e veloce. Tuttavia, il mercato ha più difficoltà a decollare in Francia che nei paesi anglosassoni, perché non fa parte della cultura francese avere pasti pronti consegnati a casa; i giocatori tendono a per puntare ai più giovani o la Generazione Z, che sono più ricettivi a questa modalità di consumo.
Il mercato europeo delle consegne è in forte crescita, con un aumento di quasi 20% all'anno tra il 2015 e il 2020 . Allo stesso modo, le cifre di crescita per il mercato francese sono simili, con gli esperti che prevedono addirittura un crescita annuale di oltre il 25% tra il 2018 e il 2022 . Rappresentando quasi il 6% del mercato della ristorazione, il nuovo mercato della consegna a domicilio sta spingendo i ristoratori tradizionali ad adattare le loro offerte al modello di consegna.
Se alcuni attori si distinguono come Deliveroo, Uber Eats o Just Eat, il mercato è in costante evoluzione con l'emergere di nuovi giocatori come il rivenditori di massa che stanno iniziando a consegnare pasti preparati a casa tua, o ristoranti fantasma (ristoranti virtuali disponibili solo attraverso Internet per la consegna online).
A differenza della maggior parte dei settori economici, il mercato della consegna dei pasti è guidato dalla crisi del coronavirus che ha portato alla chiusura dei ristoranti fisici e al divieto del consumo in loco. Di conseguenza, il valore di questo mercato è in aumento nel 2020, con un aumento di 24% del numero di utenti in Europa .
List of charts
- Part des structures de livraison de repas en ligne et hors ligne
- Marché européen de la livraison de repas
- Taille de marché de la livraison alimentaire
- Part de marché de la livraison de repas
- Lieux de livraison des repas
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Latest news
Just Eat pulls the plug on salaried delivery staff in France - 19/01/2024
- Just Eat Takeaway took three years to stop having salaried delivery staff in France.
- In January 2021, Just Eat had announced its intention to hire 4,500 people to deliver meals, aiming to reach around 30 cities.
- In 2022, Just Eat undertook a reorganization affecting all cities where the salaried delivery system had been set up, with the exception of Paris.
- A job-saving plan is scheduled for September, affecting 117 people.
- Just Eat plans to rely solely on its service providers and restaurant employees to deliver meals in Paris, as it already does elsewhere in France.
Philippe Wahl: "La Poste, multi-functional" | Philippe Wahl: "La Poste, multi-functional" - 04/12/2023
- The number of letters sent in 2023 will be six billion, compared with 18 billion fifteen years ago.
- La Poste employs some 240,000 people, including 65,000 letter carriers.
- La Poste's plan calls for the delivery of five million meals by 2023, in over 200 towns and cities.
- la Poste, which specializes in parcels in France and abroad, accounts for 52% of La Poste group's sales
- La Poste develops a digital safe service with Docaposte.
La Poste enters the world of healthcare - 19/10/2023
- La Poste has a network of 35,600 access points in France.
- Since 2017, La Poste has begun to diversify into the healthcare sector, acquiring several healthcare companies
- Currently, La Poste accompanies 140,000 patients at home on medical prescription.
- Nearly one million meals delivered to homes in one year.
- 30 million hospital admissions are managed each year using its administrative management software (Maincare).
- More than 300,000 teleconsultations have been carried out thanks to La Poste.
- La Poste has a digital cloud solution (NumSpot) "made in France".
- La Poste forecasts healthcare sales of 500 million euros by 2030, compared with 300 million today.
- La Poste has developed an AI solution for healthcare through its NumSpot subsidiary.
Deliveroo enters the catering market - 26/09/2023
- Fauchon Réceptions: around sixty employees and sales of around ten million euros.
- Deliveroo is developing a nationwide network of caterers, with several hundred partners planned over time.
- For the moment, this network covers Paris, Lyon and Bordeaux.
- Deliveroo has around twenty "ghost kitchens" in Paris, spread between Courbevoie and Saint-Ouen.
- 1 billion euros have been invested in three platforms: Deliveroo (523 million euros), Glovo (319 million euros) and Wolt (118 million euros).
Getir and Gorillas liquidated, 1300 jobs lost - 20/07/2023
- Paris Commercial Court announces receivership of express delivery companies Getir and Gorillas in France
- Getir France sales in 2022 were 120.3 million euros
- Regulatory upheaval in March: "dark stores" are now considered warehouses rather than shops.
Uber Eats, Deliveroo: the battle of Paris - 13/06/2023
- In 2022, 48% of French people had a meal delivered to them in the last six months, a figure that rises to over 70% in the Paris region (source: Food Service Vision).
- Ile-de-France accounts for around four deliveries per month, compared with the national average of three.
- Uber Eats has 45,000 restaurant and retail partners and 60,000 delivery drivers in France, while Deliveroo claims 26,000 and 22,000 respectively.
- 39% of delivery drivers are self-employed.
- Hidden costs, sometimes high, are a problem for the meal delivery market.
- Commissions for restaurateurs can be as high as 30%.
- Subscriptions are the new sinews of war for customer loyalty
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