Italian market
The thalassotherapy and spa market in Italy
The term thalassotherapy refers to every therapeutic and wellness treatment that can be provided using substances from the marine environment (e.g., seawater, mud). It is generally recommended for those suffering from fatigue and arthritis. Thalassotherapy should be practiced by the sea or ocean (English Channel, Atlantic, and Mediterranean).
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The term thalassotherapy refers to every therapeutic and wellness treatment that can be provided using substances from the marine environment (e.g., seawater, mud). It is generally recommended for those suffering from fatigue and arthritis. Thalassotherapy should be practiced by the sea or ocean (English Channel, Atlantic, and Mediterranean).
Spas, however synonymous with wellness and luxury, deviate from this definition. A spa offers clients a moment of calm through beauty treatments and relaxation sessions. While most spas are independently operated, some have been created in luxury hotels.
In 2020, the global thalassotherapy market was valued at $39.1 billion, up from $64 billion in 2019 (a 38.9 percent decline).
Due to the Covid-19 health emergency, the market came to a standstill because of the many decrees that restricted the operations of facilities, but the market is expected to recover at the end of the emergency.
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It is important to distinguish thalassotherapy from spas, as they cover two different activities
The thalasso and spa market in Portugal
It is important to distinguish between thalassotherapy and spas, since they cover two different activities. The term thalassotherapy The term "thalasso", generally abbreviated to "thalasso", refers to all the therapeutic and wellness care that can be provided by means of marine substances (sea water, mud...).
