The global physiotherapy market witnessed a significant rise post-2020, with its value estimated at $40.47 billion in 2022 and a projected compound annual growth rate (CAGR) of 5.7% between 2022-2027, potentially reaching $53.40 billion by the end of the forecast period. Germany, France, and Italy are leading in Europe with the highest number of physiotherapists, where Italy specifically has over 64,000 professionals, indicating a robust and growing market. 

Navigating the Evolving Landscape of Italy's Physiotherapy Market

As Italy witnesses a growing trend in individuals engaging in sports and an increase in the elderly population, the demand for physiotherapy services has seen a consequential rise. From 2015 to 2023, there has been a noted growth of approximately 8 percent in people who participate in sports, signaling a surge in the potential need for physiotherapy. Additionally, within the same period, there has been an upswing of roughly 8.5 percent in the population aged 75 and above, further supporting the expansion of this healthcare sector. The Italian physiotherapy market, with more than 67,000 therapists, has valued at approximately $1.27 billion as of 2022 and is projected to climb to nearly $2 billion by 2030. This projected increase is consistent with global trends reflecting a compound annual growth rate of approximately 5 percent. Search trends from Google reveal a seasonal pattern in the interest in physiotherapy, peaking during fall months and dipping in spring. Regionally, Central Italy has demonstrated the highest interest in 2023. On the employment front, the number of physiotherapists in Italy has increased by about 10 percent between 2018 and 2022. Although there was a temporary contraction of roughly 5 percent in 2020, likely due to the pandemic, the sector rebounded strongly in the subsequent year. The upsurge has been noted across various specializations within the field, with musculoskeletal and rheumatology physiotherapists comprising nearly 55 percent of all specialists. The cost for physiotherapy services has also risen, with consumer prices for paramedical services climbing by approximately 15 percent between 2016 and 2023. Despite this increase, the market for physiotherapy services remains diverse, offering both standard and complex treatment options with a range price of about €50 to over €200, depending on the complexity and setting of the treatment. Looking ahead, virtual rehabilitation emerges as a new supply trend that is revolutionizing the physiotherapy market, with an estimated global market value of over $300 million in 2021, projected to ascend to over $2 billion by 2030. This remarkable anticipated growth underscores the sector's potential for innovation and expansion.

Italy's Premier Physiotherapy Institutions: A Glimpse into Key Market Players

When navigating the physiotherapy landscape in Italy, it is important to recognize the leading establishments that play a critical role in shaping the sector and providing indispensable services to those in need of rehabilitative care. These institutions, through their commitment to excellence and patient-focused approach, have cemented their prominence in the market. Below is an overview of just some of these significant players:

Centro Di Fisiocinesiterapia Serapide S.p.A. Located in Pozzuoli, Naples, Centro Di Fisiocinesiterapia Serapide stands out for its longstanding history and robust presence in the Italian physiotherapy market. Established on June 4, 1980, it has cultivated a reputation for delivering exceptional rehabilitation and physiotherapy services. Its illustrious past and dedication to quality place it among Italy's most trusted and revered institutions in this domain.

Neapolisanit S.r.l. Stemming from its establishment on December 28, 2001, Neapolisanit S.r.l., based in Ottaviano, Naples, has emerged as a reliable provider of physical therapy. The company leverages nearly two decades of expertise to offer superior rehabilitative solutions, earning it the trust and respect of the community it so diligently serves.

Casa Di Cura Angrisani S.r.l. Enhancing the spectrum of physiotherapy care is Casa Di Cura Angrisani S.r.l., particularly recognized for its outpatient clinic division, 'Villa dei Fiori.' Inaugurated on June 21, 2013, this facility impresses with its cutting-edge architectural design and the professional acumen of its staff. The clinic covers an ample space and is strategically equipped to provide an array of outpatient services, such as physiotherapy and physiatry, cooperating with the National Health Service to bring forward the state-of-the-art solutions in rehabilitation.

Centro Studi Della Scoliosi S.r.l. Adopting a contemporary rehabilitative ideology, Centro Studi Della Scoliosi prides itself on its comprehensive care across various clinical stages. It caters to patients with varying needs through tailored rehabilitative and educational programs, striving to enhance autonomy and improve quality of life within the confines of individual impairments.

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Summary and extracts

1 Market Overview

1.1 Definition and presentation

A physical therapist is defined as a health professional who has obtained a degree in physical therapy and therefore has detailed knowledge of the functioning of the body particularly the muscular, skeletal, and neurological parts. Generally, one turns to a physiotherapist to both prevent and treat any motor problems. The main problems the physiotherapist solves are: back pain, herniated discs, contusions, sprains and dislocations, posture defects, muscle trauma and post - surgery rehabilitation.

In 2022 the world market for physiotherapy services is estimated at 40.47 billion dollarsi. For the period 2022-2027 a compound annual growth rate (CAGR) of 5.7 percent under which the global market could reach a value of 53.uS$40 billion.

In Europe, Italy has the third highest total number of physical therapists (64,736), preceded only by France (97,241) and Germany (195,000).

This study focuses on the specific physiotherapy market in Italy, analyzing demand trends, competitive dynamics and growth prospects for the sector. For information on related markets, see the specific studies available in the Businesscoot catalog.

1.2 World overview

As life expectancy increases and chronic problems arise, health emergencies that create short- and long-term problems, the physical therapist is increasingly sought after. The physiotherapy market is a segmented market in which both physiotherapy therapies and the production and sale of equipment for specific use are included. In ****, the global physiotherapy ...

1.3 Italian Panorama

With more than **,*** physiotherapists in ****, the Italian physiotherapy services market reached a total value of $*.** billion in ****. A compound annual growth rate (***). As a result, the Italian physiotherapy services market is estimated at $*.** billion in ****.

Physiotherapy market Italy, ****-****, in billions of dollars Insights**

1.4 Impact of Covid

During the pandemic, physical therapists were involved in the front line along with physicians and nurses in the management of patients with COVID-**. The main task of physical therapists was to aituate patients during rehabilitation of the thoracic pulmonary system after weeks of intensive therapy.

Though the role of the physical ...

1.5 The consequences of the Russian-Ukrainian conflict

The outbreak of the Russian-Ukrainian conflict in February **** has led to, among other things, a general increase in consumer prices. The price increase does not only affect the consumer goods compartment but also the services compartment. The segment of other paramedical services, of which physical therapy is one of the main ...

2 Demand analysis

2.1 Demand in Italy

In order to analyze the demand for physiotherapy services in Italy, trends in the population that continuously practices sports and that of the population over ** are taken into account, assuming that these are the main segments of the population that turn to physiotherapists.

Analyzing the trend in the number of people ...

2.2 Interest

the graph represents the proportion of searches for a given term in a given region over a given period of time, compared to when it was most searched (***). Thus, a value of ** means that the keyword was used less often in the region, and a value of * means that there is ...

2.3 Geographical distribution of demand

In order to visualize the geographic distribution of demand, two maps were created with the nationwide distribution of the sports and over-** population in each Italian macro-region.

In terms of the number of people who practice sports continuously, the Northwest collects *.** million sportsmen and women in ****, accounting for **.* percent of the ...

3 Market structure

3.1 The market structure

in order to analyze the structure of the physiotherapy market in Italy, the total number of physiotherapists, the total number of people employed in the field, and the distribution of specialists in different areas of intervention are considered.

Number of physical therapists

Between **** and ****, the total number of physical therapists in ...

3.2 Geographic distribution of physical therapists

Analyzing the total number of individuals registered withA.I.FI (***). This is followed by the Northeast and the South, where **.*% and **.*% of the total number of physical therapists are concentrated, respectively. Finally, the Center and the Islands collect **.*% and **.*% of the total number of Italian specialists, respectively.

3.3 The main actors

A list of the main players active in the physiotherapy market in Italy is offered below:

Centro Di Fisiocinesiterapia Serapide s.p.a: founded on June *, ****, is a major institution in the physiotherapy industry in Italy. Based in Pozzuoli, Naples, it offers a range of rehabilitation and physiotherapy treatment services. The ...

4 Supply analysis

4.1 Treatments offered

A physical therapist is one who not only does rehabilitative treatments and massage but also deals with prevention and motor performance enhancement, in sports and work, working on movement dysfunctions and pain education. In particular, the phiosotherapist specializes in certain macro areas:

Physiotherapy treatments are multiple, specific and localized for each ...

4.2 Prices

Analyzing the consumer price index for other paramedical services, of which physiotherapy is the main segment, between January **** and December **** shows an increase in the index itself of **.* points. In percentage terms, the price increase over the period analyzed stands at **.* percent. However, while between January **** and January **** the increase in ...

4.3 New supply trends: virtual rehabilitation

Virtual rehabilitation, an emerging frontier in physical therapy and rehabilitation, employs virtual reality and other digital technologies to provide effective and personalized treatments. This innovative approach allows patients to perform rehabilitation exercises in an interactive virtual environment, improving motivation and treatment adherence. It offers opportunities for more accessible and engaging treatments, ...

5 Regulations

5.1 Regulations

The reference regulations for physiotherapy services are as follows:

Decree No. *** of September *, ****: regulation establishing the Territorial Orders of the health profession of physical therapists and the National Federation of Orders of the health profession of physical therapists. Decree of March **, ****, of the Ministry of Health: on the establishment of the ...

6 Positioning of actors

6.1 Segmentation

  • Istituto Prosperius Tiberino
  • Centro Studi della Scoliosi
  • Villa dei Fiori (Casa di Cura Angrisani)
  • Neapolisanit
  • Centro di fisiocinesiterapia Serapide S.p.A
  • Ospedale Mater Salutis di Legnano
  • Policlinico Universitario Agostino Gemelli
  • Azienda Socio Sanitaria Spedali CIvili di Brescia

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Latest news

Tiber Clinical Institute, revitalization continues: here are the new beds - 29/03/2024
  • The Tiberino Clinical Institute has reached 120 total beds, thanks to an increase of 9 new units.
  • The Ministry of Health has given approval for the establishment of the third hospital hub.
  • The facility specializes in post-surgical rehabilitation until complete functional recovery.
  • The Tiberino Clinical Institute is accredited with the Region of Umbria and has an agreement with the national health system.
  • The majority of the institute has been held by the public sector since December 2022, with a 51 percent share between Usl (40 percent) and the Municipality of Umbertide (11 percent), while the remaining 49 percent belongs to the private partner (Brugnoni group healthcare).
  • As of March 2023, the institute had 118 employees and 15 stabilized nurses.
  • Since 2020, with the approval of a regional law, the Region of Umbria has implemented a plan to make the public share a majority, transforming the institute into the 17th regional investee and encouraging the entry of a new private partner, Brugnoni Sanità.
Tiberino Clinical Institute among the Most Virtuous Participations in Spending Review - 10/12/2023
  • The Tiberino Clinical Institute (formerly Prosperius) ranks second among the most virtuous public companies in terms of spending review, having recorded significant savings over the past five years.
  • It has recorded savings of -64.53 percent in terms of costs related to public relations, representation, consulting, purchase and maintenance, and car rental.
  • Other benchmark performance data in terms of savings achieved by regional investee companies include: Gepafin with -77.60 percent, Sviluppumbria with -30.70 percent, Umbriafiere with -56.23 percent, Arpa with -58.47 percent and Umbraflor with -18.12 percent.
  • Region President Donatella Tesei emphasized the importance of assigning targets tailored to the needs of families and businesses, which contributed to the effective management and efficiency of regional investee companies.
Villa of Flowers, need to convene a city council in Nocera within 45 days - 17/07/2023
  • **Adaptation and spaces per patient:** The project includes a glass structure with spaces that double the standard required by the Asl, increasing from 25 square meters per patient to 50 square meters.
  • **Services offered:** Each room will offer panoramic views of Vesuvius and Ischia, including a swimming pool and gym with a view.
  • **Normative and Administrative Process:**
    • **2015:** Filing of request for redevelopment and expansion without increase in beds.
    • **2017:** Resolution No. 184 of June 25, by which the City Council recognized the redevelopment of Villa dei Fiori as being in the public interest.
    • **2019:** On May 16, transmission of documentation to the Region for approval of a requested building variance.
    • **2020:** Region highlights the need for a municipal resolution confirming the public interest.
    • **2021:** - Oct. 28, proposed resolution from City Council. - nov. 11, submission of further clarifying documentation by the nursing home. - december 2, request for additional documentation from the City Council.
    • **2022:** By Council Resolution No. 1/2022, the City Council denies the public interest of the intervention, despite the favorable vote of the majority and an opposition councilor in the City Council.
  • **Public interest and legal controversy:** The Villa dei Fiori project, despite its recognized public benefit and support from local and regional authorities, encountered bureaucratic difficulties that led to a negative decision by the City Council in 2022, which was later legally disputed.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Istituto Prosperius Tiberino
Centro Studi della Scoliosi
Villa dei Fiori (Casa di Cura Angrisani)
Centro di fisiocinesiterapia Serapide S.p.A
Ospedale Mater Salutis di Legnano
Policlinico Universitario Agostino Gemelli
Azienda Socio Sanitaria Spedali CIvili di Brescia

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