Summary of our market study

Get all the information you need
to understand this market

Detailed content of our market study

Inforamtion

  • Number of pages : ~ 40 pages
  • Format : Digital and PDF versions
  • Last update :
Update Details

Summary and extracts

1 Market overview

1.1 Definition and scope of study

Ready meals are dishes that need only to be heated, or prepared in short time, before being consumed. They can be found in different formats such as canned, vacuum-packed or frozen. These ready-to-eat products are distributed in retail stores or small local shops and allow you to eat easily, avoiding concerns about spending any time cooking.

Today we are witnessing a quantitative and qualitative diversification of offer in the ready meals market as more players emerge. In particular, quality is central. The production chain also tends to be more complex, with distributors starting to manufacture their own products, and with the emergence of young companies producing pre-cooked meals in an attempt to shake up the established hierarchy.

The global market is booming. Divided per segment, we find that sales revenue in 2019 was the highest for frozen ready meals, followed by chilled ready meals, and prepared salads. The product offer continues to evolve to cater the needs of different customer types and to meet new trends around food, such as healthiness. Moreover, ready meals are appealing as they offer a fast and convenient way of consuming food, whilst they are also viewed as more appealing due to the relative freshness of ingredients compared to for example frozen foods.

Additionally, the global market is fragmented with a large number of market players. Indeed, the three largest companies (Nestlé, Kraft Heinz Co, and ConAgra Brands) held 12.7% of the total market share in 2019.

In the United States, the market is growing slowly but steadily, as a sub-segment Dinner Mixes showed the largest growth (+38.2%) in sales between 2014 and 2019. Consumers in the US first and foremost value the convenience of ready meals. In 2018, a study from Grocery Business showed that 76% of respondents valued convenience, followed by taste and flavor (46%).

The market’s future growth depends on an ever-increasing product innovation to accommodate the taste preference of all consumers. For instance, healthy alternatives related to vegetarianism and vegan diets are booming. Additionally, alternative packaging methods are used to mitigate negative externalities on the environment.

The market is relatively fragmented, but two companies hold over a fifth of the market. The most popular brands measured through sales in 2019 were Oscar Mayer, Fresh Express, and DiGiorno.

All our studies are available online in PDF format

Take a look at an example of our research on another market!

Do you have a question about this study?   +44 238 097 0676

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Choosing this study means :

Access to more than 35 hours of work

Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.

Benefit from 6 years' experience and over 1,500 industry reports already produced

Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.

Our know-how and methodology enable us to produce reports that offer unique value for money.

Access to several thousand articles and paid-for data

Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).

To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)

Guaranteed support after your purchase

A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676

A digital format designed for our users

Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.

Our offers :

the ready meal market | United States

89 €
  • What are the figures on the size and growth of the market?
  • What is driving the growth of the market and its evolution?
  • What is the positioning of companies in the value chain?
  • Data from several dozen databases

5 reports pack (-15%) USA United States

75.6 € / study
378 € instead of 445 € -15%
  • 5 reports at €75.6 excluding VAT per study to choose from our American catalogue for 12 months
  • Save 15% on additional studies purchased
  • Choose to be refunded any unused credit at the end of the 12-month period (duration of the pack)

See the terms and conditions of the pack and the refund of unused credit.

Updates

Do you have a question ?
Our team is at your disposal at   +44 238 097 0676