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Agriculture

Food

Foodstuffs

The lemonade market - France

An analysis with all the essential information for a clear, complete and quantified view of this market.

Available in French

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Study Overview

Lemonade is a carbonated cold drink made from lemon juice, water and sugar. Lemonade is part of the soft drinks market. BRSAs (non-alcoholic soft drinks) are divided into carbonated and non-carbonated segments. Market players include lemonade producers, soft drinks producers, breweries, beverage retailers, supermarkets and restaurants. Among producers, there are two main types of distribution:

Producers for supermarkets and the national market; Producers for retailers, restaurateurs and individuals on a more local market, and sometimes for export.

The carbonated soft drinks market in France is estimated to be worth 2.27 billion euros by 2021, with tonics and lemonades accounting for over 10% of the market, with sales of 230 million euros [LSA Conso]. The leading Lorina brand alone accounts for 36.7% of the lemonade market in supermarkets, and has made a major contribution to the sector's growth. [Rayon Boissons]. The lemonade market is suffering from the contraction of the soft drinks and sodas market in supermarkets, which is being challenged by consumers' desire to avoid excessive sugar. Nevertheless, French lemonade retains a strong image of quality and traditional know-how, which ensures that confidential producers have a loyal clientele among restaurateurs and private individuals. The market could even benefit from this trend towards healthy beverages, if the supply side knows how to adapt to it.

Key takeaways

Growth and sector challenges
Demand analysis
Market structure and organization
Supply and pricing analysis
Player segmentation
Latest trends and innovations

Methodology

Our methodology

Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector

Broad source base

• National, international, and private databases
• Professional press and polling institutes
• Industry reports, company financial statements...

Exclusive data

• Indexpresse sectoral database
• Preferred Brands database
• Expert interviews and proprietary indicators

Human expertise

• Experienced research analysts
• Know-how developed through 1500+ studies
• In-depth and rigorous analysis

Visual and actionable reports

• Graphic studies with synthetic structure
• Downloadable data
• Link to original sources

Contents

Sommaire

1. Market overview
- 1.1 Market overview and definition
- 1.2 Steady growth in lemonade sales worldwide
- 1.3 A struggling French market
- 1.4 France's foreign trade
2. Demand analysis
- 2.1 A highly seasonal market
- 2.2 Hydration, a key factor in demand for non-alcoholic beverages
- 2.3 A demand for healthy, natural products: drink better
3. Market structure
- 3.1 A value chain polarized by producers
- 3.2 French lemonade production
- 3.3 Major recent operations and investments
4. Offer analysis
- 4.1 The competitive landscape
- 4.2 Price typology
5. Regulations
- 5.1 Regulation could harm the market
- 5.2 The soda tax