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Digital

Technology

The headphone market - France

An analysis with all the essential information for a clear, complete and quantified view of this market.

Available in French

Innovation

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Study Overview

Headsets are electronic devices that allow listening to various sound contents . They can be of 3 types

In-The-Ear then we can also talk about headphones; Supra-auriculars it is then a question of helmets that are put on the ears.. Circum-auriculars If you do not use the headphones, the headphones cover the ears completely.)

They can also be wireless (Bluetooth technology in particular) or wired These products can be used by many types of consumers, and there are several different uses

Usage staff for entertainment, sports and fitness, or gaming; Professional use ...for a target of sound engineers, for example

The global headphone market is growing by good growth prospects s, driven in particular by the dynamism of the China and the asia-Pacific region . The french market sees his offer move upmarket The new system is in line with the ever-increasing demands of consumers. It thus saw its value increase by 31% between 2018 and 2019, while the volumes sold increased by only 7%. The the most popular products in France are made by foreign companies recognized in the field. However, certain French companies specialising in high-end products ...manage to get away with it. On the distribution side, we note the dominance of specialist retailers like Fnac, but also the breakthrough of generalist e-commerce sites In addition, from new arrivals The companies, either specialised or already positioned in related markets such as the telephone manufacturing market, are becoming genuine competitors by offering innovative products and increasingly varied . Wireless and noise reduction devices are increasingly in demand and are driving up product prices The nomadic nature of music listening and the emergence of new practices such as teleworking should be important growth drivers for this market in France

Key takeaways

Growth and sector challenges
Demand analysis
Market structure and organization
Supply and pricing analysis
Player segmentation
Latest trends and innovations

Methodology

Our methodology

Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector

Broad source base

• National, international, and private databases
• Professional press and polling institutes
• Industry reports, company financial statements...

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• Expert interviews and proprietary indicators

Human expertise

• Experienced research analysts
• Know-how developed through 1500+ studies
• In-depth and rigorous analysis

Visual and actionable reports

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• Downloadable data
• Link to original sources

Contents

Sommaire

1. Market overview
- 1.1 Definition and scope of study
- 1.2 A market driven by numerous innovations worldwide
- 1.3 The French market in line with the Western trend
- 1.4 Foreign trade in headphones and earphones
2. Demand Analysis
- 2.1 Demand driven by smartphone penetration
- 2.2 Increasingly nomadic music listening, favouring the use of headphones and earphones
- 2.3 The popularity of online video games
- 2.4 A marked seasonality of demand
- 2.5 The impact of Covid-19 on demand
3. Market structure
- 3.1 A market reshaped by consumer expectations and technology
- 3.2 A largely foreign production
- 3.3 Digitalizing distribution
4. Analysis of the offer
- 4.1 A wide variety of products
- 4.2 Rising prices
- 4.3 Trends: New technologies are changing the structure of the market
5. Regulation
- 5.1 A regulatory framework influences the headphone audio segment