Summary of our market study

Get all the information you need
to understand this market

Detailed content of our market study

Inforamtion

  • Number of pages : ~ 40 pages
  • Format : Digital and PDF versions
  • Last update :
Update Details

Summary and extracts

1 Market overview

1.1 Definition and scope of study

Headphones are electronic devices that allow listening to various sound contents. These products can be divided into three different types:

·      In-The-Ear;

·      Supra-ear;

·      Circum-earphones;

There are wireless (particularly Bluetooth technology) or wired headphones.

The use of these products varies depending on consumer preferences. We can find:

·      Personal use for entertainment, sports and fitness, or gaming;

·      Professional use (for example, in the field of sound engineering). 

Globally, the headphone market can be defined as growing, driven mainly by the Chinese market and more generally by the Asian market. 

In 2018, the recorded market value was $21 billion, and the market is estimated to grow at a CAGR of 11% between 2020 and 2026. 

The major factors driving this growth are:

·      The transition from Smart Wireless Headphones to Hearables

·      Standardization of certain features that add value to the product

·      Innovations in audio technology and headphone production

Also in Italy this market can be defined as growing. 

For the most part in Italy are sold headphones produced by foreign companies (Apple, Sony, Bose, etc..) but on the market there are also valid Italian alternatives, such as audio products made by UBSOUND Group. 

Globally, the most popular product among audio accessories are definitely bluetooth headphones, the most popular being the Apple AirPods. 

According to a ranking compiled by Amazon in which the best-selling headphones in recent times in Italy are listed, we see in first place AirPods Pro, followed by AirPods (not Pro). In third place instead are the Soundcore Life P2 Bluetooth Headphones and we have to go down to fifth place to find headphones equipped with cable and without a Bluetooth connection, a signal that Italy has also followed the global trend mentioned above. In 2019, the wireless headset market in Italy is estimated to have grown by 48.4% compared to 2018.

All our studies are available online in PDF format

Take a look at an example of our research on another market!

Do you have a question about this study?   +44 238 097 0676

Latest news

Jabra and the improvement of hybrid work - 06/03/2023
  • 48% of French employees work in a hybrid model (face-to-face and remote).
  • Only 26% of employees are satisfied with the equipment provided by their company for remote collaboration.
  • 64% of Generation Z worldwide feel that their office consists only of a computer, a headset and a place with an internet connection.
  • 70% of French employees with full autonomy to choose their working arrangements prefer the hybrid scheme.
  • 62% of meetings are entirely virtual or hybrid.
  • 30% of employees feel excluded from conversations in virtual or hybrid meetings.
  • Jabra professional range users are 14% less likely to have difficulty hearing in meetings.
  • 47% of those surveyed consider that they collaborate more productively with video.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Jabra

Choosing this study means :

Access to more than 35 hours of work

Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.

Benefit from 6 years' experience and over 1,500 industry reports already produced

Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.

Our know-how and methodology enable us to produce reports that offer unique value for money.

Access to several thousand articles and paid-for data

Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).

To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)

Guaranteed support after your purchase

A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676

A digital format designed for our users

Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.

Our offers :

the headphone market | Italy

99 €
  • What are the figures on the size and growth of the market?
  • What is driving the growth of the market and its evolution?
  • What is the positioning of companies in the value chain?
  • Data from several dozen databases

5 reports pack (-15%) IT Italy

75.6 € / study
378 € instead of 445 € -15%
  • 5 reports at €75.6 excluding VAT per study to choose from our Italian catalogue for 12 months
  • Save 15% on additional studies purchased
  • Choose to be refunded any unused credit at the end of the 12-month period (duration of the pack)

See the terms and conditions of the pack and the refund of unused credit.

Updates

Our customer references

They have consulted our studies Discover the opinions (+500)

Malcolm Vincent
Linkedin logo

Malcolm Vincent

Astoria Finance

Gregoire de Castelnau
Linkedin logo

Gregoire de Castelnau

Stags Participations

Timothé Huignard
Linkedin logo

Timothé Huignard

PWC

Paul-Alexis Kebabtchieff
Linkedin logo

Paul-Alexis Kebabtchieff

BCG

Aymeric Granet
Linkedin logo

Aymeric Granet

Publicis Consultant

interviews & case studies All interviews and case studies (45)

La pépite Interview

BFM Business

Paul-Alexis Kebabtchieff

Boston Consulting Group

Marie Guibart

Kea Partners

Elaine, Durand

Crédit Agricole, Information & Veille

Philippe Dilasser

Initiative & Finance

Anne Baudry

Metro

Amaury Wernert

Kroll (Duff & Phelps)

Smart Leaders Interview

B-Smart

Do you have a question ?
Our team is at your disposal at   +44 238 097 0676