Content of the study:
The smartphone accessories market - Italy

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MARKET OVERVIEW

1.1 Definition and presentation

A smartphone is a phone that combines the functionality of a cell phone and a laptop computer in a single device. Smartphone accessories include a wide range of products designed for each type of smartphone and with the smartphone and with the purpose of giving aesthetic pleasure, protection, efficiency, increased performance, or other features. Among the many accessories, the following are some of the best known: tripods, mounts (vehicle, bicycle), hands-free kits, headsets, helmets and watches, covers and various protectors. It can be said that the market is highly segmented for each type of customer need. Among these segments, headsets represent a really lucrative market. Accessories can be either "original" and thus produced by the same brand as the smartphone, or "compatible," produced by other private companies. The two markets are complementary, and while the original accessories market is oligopolistic, the compatible market is highly fragmented.

From 2022 to 2030, the smartphone accessories market is expected to grow at a CAGR of 4.3 % to reach $413 billion in 2030.

The Italian smartphone market, and thus also the market for smartphone accessories, is divided among a few players such as Apple, Samsung and Huawei etc. Each Smartphone, even of the same brand, varies in terms of size and compatible items; as the Smartphone market is constantly evolving and different models come out every year, the accessories market is also constantly renewing itself. In Italy, the most purchased smartphone accessories are covers to protect the smartphone from accidental bumps, earphones, screen protectors, and speakers. For accessories, there have been several trends in previous years that now seem completely outdated, such as the selfie stick.

DEMAND ANALYSIS

MARKET STRUCTURE

SUPPLY ANALYSIS

REGULATIONS

POSITIONING OF ACTORS

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Reviews (3)

Reviews (3)

The smartphone accessories market - France

Publicado en 05/07/2022 by Anatole Rozan

Very good study.

The smartphone accessories market - France

Publicado en 15/12/2021 by Sacha Pimard - Ganeo Group

Complete and essential information.


Businesscoot Response:

Hello Sacha, Thank you for the rating you gave to our study. :)

The smartphone accessories market - France

Publicado en 19/11/2021 by Alexandre Bosse - Hibisca

Statistics that were relevant to our branding strategy and arguments!


Businesscoot Response:

Hello Alexandre, Thank you for your feedback on our study, we are very happy to contribute to the success of your project. :)

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