The accounting software market - Italy
An analysis with all the essential information for a clear, complete and quantified view of this market.

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Study Overview
An accounting software is a program used by small and large companies to record and control the various transactions of the company and its economic and financial performance. Most of these programs are used for:
General accounting Accounting practices Budgeting, financial reporting and asset management Income tax return
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The market is expected to grow significantly globally as more and more companies realize that good accounting and record keeping can be an advantage to their business. The market CAGR for the next 5 years is expected to be 8.5%. Italy is a country with a low level of digitalization, which is why the Italian government has recently invested several billion euros to catch up, which should fuel the growth of accounting software in the years to come. Furthermore, SMEs in Italy are an interesting opportunity for software vendors, as their level of digitalization is still quite low. The Italian market, thanks to the advent of the Cloud and the digitization of small businesses (such as those in the craft sector or small professionals), is expected to experience positive growth. The market trend is towards the use of the Cloud, which has been brought about largely by the pandemic. Its advantages are: better coordination between all workers, lower costs in terms of hardware maintenance and antivirus installation, and greater data security thanks to the automatic backup option. Given the highly dynamic and innovation-driven international system, the Italian market is trying to emulate large foreign companies by focusing on artificial intelligence and "Big Data" management. Finally, the country is looking into the implementation of accounting software for public administration. Some Italian software used mainly by accountants are : Zucchetti.it, Smeup or TeamSystem.
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market overview
- 1.1 Definition and presentation
- 1.2 The global market
- 1.3 The domestic market
- 1.4 Impact of the Covid-19 pandemic
2. Analysis of the demand
- 2.1 Demand driven by large companies
- 2.2 Digitization of SMEs to fuel market growth
- 2.3 SMEs' perception of their digitalization
3. Market structure
- 3.1 A dynamic low-medium concentration market
- 3.2 Sales channels and partnerships
- 3.3 A rather disparate market
4. Analysis of the offer
- 4.1 Characteristics of accounting software
- 4.2 Product Typology
- 4.3 A highly specialized offer
- 4.4 The high added value of innovations
5. Regulation
- 5.1 Regulations
- 5.2 The recovery and resilience plan for a more digital future

The accounting software market - Italy
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