The accounting software market - France

Accounting is an integral part of any organization (whether business, government or not-for-profit) as soon as its activity involves financial and cash flows. Increasingly, organizations (public, private, companies, associations...) and accounting professionals are using accounting software to enter and monitor financial activity. Recent innovations in accounting management software have led to increasing automation of reporting and accounting processes. For example, they avoid the need to consolidate manual entries, while considerably reducing costs and human error. Accounting software comes in two forms: on-premise" or "SaaS", the former being a one-off download of the software which the user becomes the owner of, the latter being a rental with an amount due over regular periods (monthly, quarterly, annually...). This form of SaaS software has seen significant growth in recent years, with an ever-increasing rate of adoption by businesses. It was therefore inevitable that accounting software would miss out on this trend, which is why the proportion of European companies adopting SaaS accounting software rose by 4.2 points between 2021 and 2023. The accounting software market is a fairly consolidated one, with major players, but this does not prevent theentry of new players in the form of specialized start-ups that will profoundly alter the market structure.