Content of the study:
The sports press market - Italy

Available languages

MARKET OVERVIEW

1.1 Definition and presentation

The sports press includes titles dealing with sports and sports news. Sports press titles are found in both the magazine and newspaper segments, with a wide variety of formats (newspapers or magazines) and publication rates: daily, weekly, or monthly. The sports press does not include the automotive and motorcycle press.

The world sports print market is very specific to different continents. The print format is very popular in China and India, two giants in terms of ratings. However, in Europe and North America, the print format is gradually losing ground to digital.

The Italian sports print market has been severely affected by the advent first of satellite TV, and then of digital terrestrial TV, which has allowed sports news to be broadcast much more quickly, putting a strain on the business model of sports presses unable to publish news, at least in print format, in near-real time. The same problem was later underscored by the advent of social media, which is characterized by high immediacy and speed in the communication and dissemination of news.

Nevertheless, the use of online forms of communication based on the use of the Internet represents a great opportunity for growth in the sports print market. Indeed, there is a growing inclination of the population, especially the younger population, toward digital formats of print media, including sports. In this regard, however, it should also be noted the incessant proliferation of blogs devoted to publishing sports news, which, while not particularly significant, nonetheless pose a threat to the development of the sports print market.

Among the most established titles on the Italian scene are undoubtedly "La Gazzetta dello Sport," "Il Corriere dello Sport," and "Tuttosport," which enjoy a high reputation especially among the older population. In addition, the sports press market in Italy is currently under heavy criticism for lack of innovation and poor quality. There is indeed a growing concern about this market especially with regard to the reliability of sources used by journalists.

DEMAND ANALYSIS

MARKET STRUCTURE

SUPPLY ANALYSIS

REGULATIONS

POSITIONING OF ACTORS

To keep reading, buy the full research

What is in this market study?

  • What are the figures on the size and growth of the market?
  • What is driving the growth of the market and its evolution?
  • What are the latest trends in this market?
  • What is the positioning of companies in the value chain?
  • How do companies in the market differ from each other?
  • Access company mapping and profiles.
  • Data from several dozen databases

  • This market study is available online and in pdf format (30 p.)
  • Consult an example PDF or online
Buy this market study 89€

Availability within 1 business day

Our other products

Our other products

5 reports pack (-15%) IT - Italy

378 €

  • 5 reports at €75.6 excluding VAT per study to choose from our Italian catalogue for 12 months
  • Save 15% on additional studies purchased
  • Choose to be refunded any unused credit at the end of the 12-month period (duration of the pack)

See the terms and conditions of the pack and the refund of unused credit.

Buy

Method

Method
Data
Analysts 1 sector analyzed
in 40 pages
Method
Control

Analysts

  • Top Universities
  • Expert opinion

Data

  • Databases
  • Press
  • Company reports

Control

  • Continuously updated
  • Permanent watch

Method

  • Synthetic structure
  • Standardized charts

Reviews (5)

Reviews (5)

The performing arts market - France

Publicado en 22/11/2022 by Aurelien Hoppley

Étude de marché pertinente.

The performing arts market - France

Publicado en 22/09/2022 by Anais Reteux

Etude généraliste mais très bien réalisée du marché du spectacle vivant dont on trouve assez peu d'analyse aussi complète.


Businesscoot Response:

Merci infiniment Anaïs pour votre retour. Nous sommes ravis d'avoir été à la hauteur de vos attentes!

The holiday rental market - France

Publicado en 26/04/2022 by MATTHIEU VANDERPERRE - ETS VANDERPERRE

I am very satisfied with the contents of the study which will come to enrich my file of request for financing for a project related to the seasonal hiring

The board game market - France

Publicado en 13/01/2022 by Nicolas Silvani - LudoTech

A good overview of the market that doesn't neglect new market developments and at an affordable price. I am interested in a more in-depth study of new trends and players.


Businesscoot Response:

Hello Nicolas, Thank you for your feedback and we are delighted that this study has given you a good overview of the market.

The board game market - France

Publicado en 15/12/2021 by Client anonyme - Ce client a souhaité rester anonyme

Very useful


Businesscoot Response:

Hello, Thank you for your feedback. We are glad that the study was up to your expectations.

Customer cases and references

Customer cases and references
La pépite Interview
Linkedin logo

BFM Business

La pépite Interview

Paul-Alexis Kebabtchieff
Linkedin logo

Boston Consulting Group

Paul-Alexis Kebabtchieff

Marie Guibart
Linkedin logo

Kea Partners

Marie Guibart

Elaine, Durand
Linkedin logo

Crédit Agricole, Information & Veille

Elaine, Durand

Philippe Dilasser
Linkedin logo

Initiative & Finance

Philippe Dilasser

Anne Baudry
Linkedin logo

Metro

Anne Baudry

Amaury Wernert
Linkedin logo

Kroll (Duff & Phelps)

Amaury Wernert

Smart Leaders Interview
Linkedin logo

B-Smart

Smart Leaders Interview