MARKET SUMMARY
1.1 Definition and presentation
Coaching consists of personalized support aimed at helping customers achieving a specific goal. It is possible to find coaches in different fields, including personal and professional development, and sport. In the latter case, coaches usually work in two different areas: either fitness room or home-based, depending on whether they are employees or self-employed.
The global market for sports coaching is expected to grow by $9.07 billion during the period 2021-2025, progressing at a CAGR of 4.83%.
In 2018, almost the 35.3% of the Italian population was considered to be a regular or occasional sports practitioner. Even if this proportion counted for 20.7 million of Italian citizens, a significant part of the population did not carry out the minimum recommended level of physical activity. On average, adults should exercise at least thirty minutes each day, five days per week, while youngers one hour per day. However, due to other impediments including work, as people get older, they find it objectively difficult to perform physical activities on a daily basis. These negative facts are also reflected in the average amount of money spent by Italian families to do sport annually, which counts only for the 2.3% of total Italian consumptions.
Surprisingly, the pandemic played a positive impact on the proportion of people practicing physical activities. Most declared they wanted to exercise while being home because of the beneficial effects on both physical and mental health. Consequently, having experienced positive results for the well-being, a vast majority of the population continued to train even after lock-down was released. In addition, as the situation was still critical, only a part of the population decided to go back to gyms and fitness centers, while a relevant part opted for personal trainers who delivered home service.
Therefore, following the increasing demand for home services to practice physical activity, the profession of sports coach is evolving towards more personalized offers.
DEMAND ANALYSIS
MARKET STRUCTURE
ANALYSIS OF THE OFFER
RULES AND REGULATIONS
POSITIONING OF THE ACTORS
To keep reading, buy the full research
What is in this market study?
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
- What are the latest trends in this market?
- What is the positioning of companies in the value chain?
- How do companies in the market differ from each other?
- Access company mapping and profiles.
- Data from several dozen databases
This market study is available online and in pdf format (30 p.)- Consult an example PDF or online
Availability within 10 business days
Method
|
|
|
|
in 40 pages |
|
|
|
|
Analysts
|
Data
|
Control
|
Method
|
Reviews (3)
The sports coaching market - France
Publicado en 22/08/2022 by Louis-Matar Guèye - Market Partners Oü
Complete study, good value for money
The sports coaching market - France
Publicado en 03/08/2022 by J Rowe
Very detailed study that takes into account the different aspects of sports coaching
The sports coaching market - France
Publicado en 18/07/2022 by Julien Leleu - Flandrin Finances
Very good quality-price ratio