The snowboard market - France
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Study Overview
The snowboard is a snow sport that competes with skiing. The equipment is characterized by a board snowboard, a pair of bindings and a pair of boots adapted. There are different bindings on a snowboard such as the plate fasteners and the clamshell fasteners as well as different types of boards swallow tail, alpine, freestyle, freeride, boardercross or splitboard . I mean, come on, various disciplines snowboarding have emerged in recent years, such as racing, the freestyle or the boardercross even though the casual use and amateur remains the most widespread in France. The world market for ski and snowboard equipment is expected to grow by 3% CAGR between 2021 and 2026, driven by emerging markets such as China, which is developing its winter sports infrastructure. However, snowboarding represents only a minor part of the market In France, snowboarding is a niche market reserved for a an insider public with only 14% of French people who are used to going to the mountains practising this sport with a hegemonic dominance of skiing. The French snowboard market is also mostly impacted by the good attendance of ski resorts in France. The leading brands of snowboarding, are often pure players like Burton or Nitro and also offer derivative products related to this sport. Other brands specialising in skiing such as Rossignol or Salomon have developed their snowboard ranges. Other important players in this market are the distributors, both for sale and for rent in the resort . To halt the market decline, producers are trying to develop technical innovations to improve performance . From new boards are also increasingly sought after like splitboards .
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market overview
- 1.1 Definition and scope of study
- 1.2 The world market of snowboarding in difficulty compared to alpine skiing
- 1.3 The French snowboard market is struggling
- 1.4 Foreign trade in snowboards remains dynamic despite its weakness
2. Demand Analysis
- 2.1 The French and winter sports
- 2.2 Snowboarding still marginal
- 2.3 Cyclical demand concentrated in certain regions
- 2.4 The popularity of protective equipment
3. Market structure
- 3.1 The snowboard market value chain
- 3.2 The production process of a snowboard
- 3.3 A market occupied by American brands
- 3.4 Distribution: between rental and sale
4. Analysis of the offer
- 4.1 Products adapted to each practice
- 4.2 Prices vary according to the characteristics
- 4.3 A market with mainly technical innovations
5. Regulation
- 5.1 Regulations

The snowboard market - France
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