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MARKET OVERVIEW

1.1 Definition and scope of study

With the term "shrimps" or "prawns" we identify a species of aquatic crustaceans belonging mainly to the order of the Decapods, both marine and freshwater. They can be eaten fresh or frozen.

The most common species of shrimp in Italy are:

  • Pink shrimp
  • Mazzancolla
  • Red shrimp
  • Grey shrimp
  • European crayfish

The world production of shrimps is constantly increasing, in fact, between 2010 and 2017 it increased by 36.3%. The most used production method is aquaculture. In fact, it is often family farms that produce shrimps and sell them to wholesalers in their region, who then distribute them internationally. Today, shrimp aquaculture accounts for over 60% of world production, according to the European Commission, per capita consumption of shrimp in Europe is 1.56 kilos per year, up 4% in the last five years.

Italy is one of the European countries that fishes and consumes more shrimp. The Bel Paese is in fact in third place among shrimp importers, after Spain and France. Analyzing the regional distribution of the market, it is necessary to point out that 65% of pink and red shrimps are fished in Sicily.

DEMAND ANALYSIS

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE PLAYERS

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in 40 pages
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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu L.

Associate Consultant

Mathieu L.

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Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Ross Alumni Club France

Arnaud W.

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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise F.

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise F.

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil O.

Emil O.

Anna O.

Anna O.

Gabriel S.

Gabriel S.