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Summary and extracts
1 Market overview
1.1 Definition and scope of the study
This study encompasses five main families of deli meats:
- Cured meat products
- Poultry charcuterie
- Cooked hams
- Culinary aids (bacon, diced ham)
- Terrines, pâtés and rillettes
The charcuterie market in France is highly concentrated among a few players in mass distribution and private labels, which account for nearly three-quarters of the charcuterie produced and distributed in the country. [ Fict ]
The appearance and rise in importance of quality channels (Organic, Label Rouge, regional products, etc.), as well as the work of distributors to change the image of charcuterie, will allow a better valorisation of production to positively impact the level of sales. Thus, the market is today marked by a growing importance given to transparency on the origin of products, a trend supported by consumers and producers to fight against competition from foreign producers.
However, at the same time, the emergence of new eating habits, characterised by a fall in the consumption of meat products, is posing a growing threat to sales in the sector.
List of charts presented in this market study
- Production française de charcuterie
- Composition de la production française de charcuterie
- Nombre d'entreprises sur le marché de la charcuterie
- Répartition du marché de la charcuterie par acteurs
- Evolution des effectifs du secteur de la charcuterie
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the charcuterie market | France
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