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MARKET OVERVIEW

1.1 Presentation and definition of the market

The market for coin-operated (or self-service) laundries is part of the wider retail laundry market, which also includes dry cleaners. This activity consists of making washing machines and dryers available to the public, for a fee of one-time use for a fee per kilo or per piece

On thus distinguishes the laundromat from the dry cleaners where one or more persons are responsible for dry cleaning and/or ironing the clothes. Unlike a dry cleaner, in a laundromat, it is sometimes possible to take advantage of alternative services allowing to wait for the end of the wash, such as an Internet cafe or a snack area.

Historically fragmented In France, the laundromat market in France has seen an tendency towards concentration under the influence of franchises This allows operators to benefit from shared services for marketing and maintenance, as well as preferential financial conditions for the acquisition of equipment.

The laundries are are generally located in the city centre or close to accommodation areas (student residences, campsites etc.). When they are integrated into a franchise network, they benefit from the reputation, expertise and know-how (administrative, commercial, technical and maintenance) of this network

The French market for coin-operated laundries is currently experiencing slight growth and can be estimated at more than 200 million euros for the year 2016.

DEMAND ANALYSIS

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE PLAYERS

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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Arnaud W.
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Ross Alumni Club France

Arnaud W.

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Amaury de Balincourt
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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.