Content of the study:
The cardboard market - France

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MARKET OVERVIEW

1.1 Presentation

The card industry has existed in France since at least the 18th century, initially in the form of postcards and then extended to greeting cards, reaching a golden age between 1900 and 1920.

The cardboard market is traditionally based on a rigid support such as paper and cardboard, but the emergence of digital technology has also given rise to a digitalized cardboard market on which it becomes possible to send a greeting card or a "digital" postcard by e-mail or html link.

The market for stationery in France covers the production and distribution of products belonging to one of the following three categories:

  • Postcards : simple" cards illustrated with an emblematic photograph, and mainly intended for mailing;
  • Greeting cards (also known as "double cards") : themed cards, purchased and sent on the occasion of a specific event (birthday, wedding, birth, new year, etc.);
  • Gift wrapping : gift bags, tissue paper, bolduc, gift bags, gift paper, etc.

In addition to these categories, the market also includes fancy labels, albums, etc., which nevertheless represent a negligible share in terms of volume and value.

ANALYSIS OF THE DEMAND

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE ACTORS

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Reviews (5)

Reviews (5)

The performing arts market - France

Publicado en 22/11/2022 by Aurelien Hoppley

Étude de marché pertinente.

The performing arts market - France

Publicado en 22/09/2022 by Anais Reteux

Etude généraliste mais très bien réalisée du marché du spectacle vivant dont on trouve assez peu d'analyse aussi complète.


Businesscoot Response:

Merci infiniment Anaïs pour votre retour. Nous sommes ravis d'avoir été à la hauteur de vos attentes!

The holiday rental market - France

Publicado en 26/04/2022 by MATTHIEU VANDERPERRE - ETS VANDERPERRE

I am very satisfied with the contents of the study which will come to enrich my file of request for financing for a project related to the seasonal hiring

The board game market - France

Publicado en 13/01/2022 by Nicolas Silvani - LudoTech

A good overview of the market that doesn't neglect new market developments and at an affordable price. I am interested in a more in-depth study of new trends and players.


Businesscoot Response:

Hello Nicolas, Thank you for your feedback and we are delighted that this study has given you a good overview of the market.

The board game market - France

Publicado en 15/12/2021 by Client anonyme - Ce client a souhaité rester anonyme

Very useful


Businesscoot Response:

Hello, Thank you for your feedback. We are glad that the study was up to your expectations.

Customer cases and references

Customer cases and references
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