Content of the study:MARKET OVERVIEW
1.1 Market definition
The luxury women's clothing market includes outerwear coats and jackets, blazers, suits, dresses and skirts, trousers, sweatshirts and blouses. We exclude leather goods, accessories such as watches and jewellery, as well as cosmetics and perfumes from this market. This market is made up of Haute-Couture brands and couture houses (luxury houses that do not have the Haute-Couture label).
The women's luxury clothing sector has shown a certain dynamism in recent years. Strong growth has been observed, on the French market but especially on the export market, where French brands have performed very well.
Growth in these segments was driven by the wealth creation around the world and the tourism flows to France and Paris. The clients of the luxury clothing brands are private individuals, part of a very limited clientele ...mostly female. There are increasing numbers of clients from Asia, the Gulf States and Russia ( Pluto Magazine )
Groups such as LVMH, Richemont and Kering, dominate the market in areas ranging from luxury clothing and beverages to cosmetics and watches, for example.
China remains the main source of growth in the luxury clothing market and its upper-middle class with high purchasing power.
DEMAND ANALYSIS
MARKET STRUCTURE
ANALYSIS OF THE OFFER
REGULATION
POSITIONING OF THE PLAYERS
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Reviews (5)
The costume jewelry market - France
Publicado en 07/11/2022 by Philippe PETROU - MYTIKAS
Très bien fait.
Businesscoot Response:
Merci Philippe pour votre retour et pour la confiance accordée. :)
The children's clothing market - France
Publicado en 29/10/2022 by Amina Mellal
J'adore vos études, je les trouve très complète et toutes les sources sont toujours citées.
Businesscoot Response:
Merci infiniment Amina pour votre retour ainsi que la confiance accordée.
The men's ready-to-wear market - France
Publicado en 29/10/2022 by Client Anonyme
Très complet!
Businesscoot Response:
Merci pour votre retour et la confiance accordée. :)
The baby clothing market - France
Publicado en 07/09/2022 by Dan
I found this study to be very complete yet concise. It gives the main trends of the market and does not limit itself to "basic" figures such as sales figures, but also deals with pricing strategies and trends according to the positioning of the players. It's a study that has really served me well and that deals with marketing, the regulatory side, the offer, the competition and the pricing. Bravo!
Businesscoot Response:
Thank you Dan !
The sportswear market - France
Publicado en 08/08/2022 by Domaine Saint Roch - Domaine Saint Roch
Operational
Customer cases and references
