MARKET OVERVIEW
1.1 Definition and scope of the study
The market of "ghost kitchens", or more commonly called "dark kitchens", concerns food providers essentially turned towards the sale of home-delivered dishes. Unlike traditional restaurants, it is impossible to order and take your meal on site. The order is done on online applications such as Uber Eats, Deliveroo, etc. These kinds of brands are essentially virtual in that they are impossible to access. Dark kitchens offer all types of cuisine, from sushi to burgers, as well as French specialties and foreign cuisines.
The global dark kitchens market is a very dynamic segment of the restaurant market, as in 2019 it represented 5% of the commercial restaurant industry. Some dark kitchens markets are more mature than others such as the Chinese or Indian market, where there are 7,500 Chinese dark kitchens and 3,500 Indian dark kitchens in the world.
The number of dark kitchens players keeps increasing year after year, so much so that some experts believe that the market will soon be saturated. In France alone, by the end of 2020, there were already more than 1,500 dark kitchens on the Uber Eats app and more than 500 on the Deliveroo app. This is why more and more dark kitchens companies are now turning to the franchise business model. These companies support new players who want to enter the home-delivered food business.
As for the French dark kitchens market, it is still growing with, in 2020, a 50% increase in the number of dark kitchens on the Uber Eats app compared to 2019. This market dynamic has obviously been boosted by the health crisis since in 2020, it was almost impossible to go have lunch or dinner in a restaurant. Fundraising to support the development of these new ghost kitchens is increasingly recurrent, like Not So Dark, which raised 20 million euros in 2020 to develop its dark kitchens before then changing the business model to franchising.
ANALYSIS OF THE DEMAND
MARKET STRUCTURE
ANALYSIS OF THE OFFER
REGULATION
POSITIONING OF THE ACTORS
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What is in this market study?
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
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- What is the positioning of companies in the value chain?
- How do companies in the market differ from each other?
- Access company mapping and profiles.
- Data from several dozen databases
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Reviews (5)
The dark kitchen market - France
Publicado en 04/01/2022 by Sebastien wolff
The work of collecting and processing data that is still not well known about this rapidly growing market is very interesting. The large share of Japanese cuisine in this market is surprising.
Businesscoot Response:
Hello Sébastien, Thank you for your feedback. We are very pleased to see that you liked our service. :)
The dark kitchen market - France
Publicado en 19/11/2021 by Stephane Cherel - O'Tacos
Not expensive for such a new and well documented subject. Very informative.
Businesscoot Response:
Hello Stéphane, Thank you for your positive feedback. We are delighted to see that this study was useful to you.
The dark kitchen market - France
Publicado en 18/11/2021 by Maxence Petit - Numeriquest
Very interesting study, we go straight to the point, reads easily!
Businesscoot Response:
Hello Maxence, Thank you for your feedback. We are happy to read that the content of the study has fully met your expectations. :)
The dark kitchen market - France
Publicado en 18/11/2021 by Eric Spinelli - Coca Cola Europe
Very good study, interesting to address the dark kitchen market in France
Businesscoot Response:
Hello Eric, Thank you very much for your feedback, we are delighted if our study has perfectly met your expectations. :)
The dark kitchen market - France
Publicado en 18/11/2021 by Eric Froger - FD CONSEIL - DA MAG
Lots of useful information. Would deserve to be sold at a higher price.
Businesscoot Response:
Hello Eric, Thank you for your feedback. We are very pleased to see that you liked our service and our pricing. :)