The coffee machine market - France

Starting in 2020, the espresso machine market is set to grow, with a CAGR of 3.7 percent from 2019 to 2025. This growth is supported by the increasing demand for premium and organic coffee varieties that stimulate consumption of espresso-based beverages. The advent and popularity of ready-to-drink coffee products are further accelerating market expansion. Italy, a key player in the market along with Germany and Switzerland, dominates the production of traditional and super-automatic machines, with more than 30,000 espresso machines in the horeca sector and a market value exceeding 40 million euros in sales. Leading international manufacturers include Panasonic, Nescafe, Kenwood, and others, while in the Italian retail sector market leaders Lavazza, Nestlé, and Kimbo have a 58 percent market share, with retail groups' private labels accounting for about 9 percent of sales..### Market trends for espresso machines in Italy The Italian espresso coffee machine market is a significant element of the country's economy, characterized by a strong tradition in coffee consumption and a vibrant industry for the production of these devices. One trend that stands out in the study is the growing demand for various types of espresso machines, including capsule and pod systems, automatic and semiautomatic models, and traditional electric coffee machines. The market has been growing steadily, with a projected compound annual growth rate (CAGR) of 3.7 percent from 2019 to 2025. This growth is driven by the increasing popularity of premium and organic coffee varieties, which in turn is fueling the consumption of espresso coffee and related equipment. In addition, as part of consumers' hectic lifestyles, ready-to-drink (RTD) coffee products are becoming increasingly popular, further boosting the development of the espresso machine market. In Italy, more than two-thirds of the world's production of traditional and super automatic machines are attributed to Italy, Germany and Switzerland, highlighting Italy's significant contribution to the global industry. The horeca sector (hotels, restaurants and catering) in Italy boasts more than 30,000 espresso machines, the majority of which (about 85 percent) are traditional, demonstrating the country's preference for classic espresso experiences. These machines represent a considerable market value, estimated at between 35 and 45 million euros. In terms of market players, Italy is home to several leading global manufacturers, including well-known names such as Gaggia, Miele, Venusta, Delonghi and Breville. These companies, along with other international players such as Panasonic, Nescafe, Kenwood, and Philips, contribute to the diverse and competitive nature of the market. The retail segment of the espresso machine market in Italy is dominated by three major groups: Lavazza, Nestlé, and Kimbo. Together, these titans hold a market share of nearly 58 percent in the modern retail sector. Private brands of large-scale retail groups also occupy a prominent position, accounting for about 9 percent of sales in this sector. Overall, demand for espresso coffee machines in Italy is fueled by traditional consumption habits, a penchant for quality and high-end products, and the incorporation of modern trends in the beverage sector, which together create a solid and growing market The espresso machine market is characterized by a wide range of manufacturers and brands that cater to different consumer preferences and needs. Among the major international players, Panasonic, Nescafe (a Nestlé brand) and Gaggia stand out as brands with significant footprints in the coffee machine segment. Panasonic, known for its wide range of electronic products, also offers coffee machines that combine innovative technology with user-friendly features. Nescafe, a global coffee brand, rounds out its coffee offerings with a selection of coffee machines that are particularly popular for their capsule systems. These machines are designed for convenience and consistent quality, which has made Nescafe a household name around the world. Gaggia is an Italian manufacturer known for its high-quality espresso machines. A pioneer in introducing the modern espresso machine, Gaggia continues to be synonymous with quality and tradition in espresso production. Aiming to replicate authentic barista coffee at home, Gaggia combines elegant design with professional performance. Other notable brands include Kenwood, Miele, and Breville. Kenwood is renowned for its focus on design and reliability and offers machines that appeal to both entry-level and discerning consumers. Miele, a brand renowned for its high-end kitchen appliances, brings precision and luxury to the coffee machine market, ensuring a perfect cup with every use. Breville, an Australian brand, is famous for its innovative appliances, including espresso machines that provide consumers with the tools to brew artisanal coffee at home. These machines are often equipped with advanced technologies that appeal to both beginners and coffee enthusiasts. Among the more affordable brands, Morphy Richards, AeroPress, and Philips offer quality coffee machines at various price levels. Morphy Richards offers easy-to-use, budget-conscious solutions, while AeroPress has gained popularity for its new brewing method that produces rich, smooth coffee. Philips combines user convenience with advanced features in its range of coffee machines suitable for a wider audience. In the context of super-automatic machines, Delonghi and Krups stand out for their sophisticated all-in-one solutions that grind, tamp, and brew espresso at the push of a button. Venusta, although less well-known, contributes to the market with machines that focus on design and simplicity. On the retail side, the main groups in Italy are Lavazza, Nestlé, and Kimbo. Lavazza offers a wide range of machines that complement its popular pods and capsules, ensuring an all-Italian product

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• Number of pages : 30 pages
• Format : Digital and PDF versions
• Last update : 09/12/2022

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