The sofa market - France

In the nomenclature found on the Internet, sofas in the strict sense are included in a broader category, that of "Stuffed" sofas . in the nomenclature found on the Internet, sofas in the strict sense are included in a broader category, that of "stuffed " sofas, including seats, benches, heaters, fixed sofas, convertibles, poufs, relaxers, corner sofas and meridian sofas. This "upholstered" category is itself part of the "upholstered home furnishings" category."In this study, we will examine the market for "upholstered" products in general terms, firstly because sofas represent the most important part of the home furnishings market.in this study, we'll be looking at the market for "upholstered" products in general, firstly because sofas represent the most important part of their sales market, and secondly because the difference between a sofa in the strict sense and another type of upholstery is relatively blurred. In the French furniture market, "upholstered" products represent the third largest segment behind furniture and kitchen furniture. The French "upholstered" market is fairly stable, with sofa sales in value terms concentrated on fabric and leather sofas . By 2022, the French sofa market will account for 18% of the total value of the furniture market. Price is a key criterion for sofa purchases, followed by style and quality. The vast majority of sofa sales are made through supermarkets. Finally, online distribution is booming, allowing a number of new players to enter the market, even though the sector's traditional players have already invested heavily. They also face the threat of private-to-private sales and, more generally, the threat of second-hand furniture.