the business school market | Italy

1.1 Definition and presentation

The English term "Business School" refers to postgraduate schools with business and management disciplines. The term that is often used to refer to these schools is "School of Management" or "School of Business."

Several subjects are usually taught by "Business Schools" and mainly they are:

-Economics

-Accounting

-International Relations

-Marketing and communication

-Finance

Globally, the "business school" market is growing rapidly as there are an increasing number of students. The part of the globe that is now focusing more on this market is the Asian continent, which is seeing several students from all over the world flock to attend these prestigious schools.

In Italy, as many as three "Business Schools" fall in the annual ranking of the "Financial Times" as the best at the European level. The first Italian in the ranking is Sda Bocconi School of Management, which hosts 12,000 students each year. Second place is occupied by the Politecnico Business School in Milan and in third place is Luiss Business School in Rome. Many other Italian universities, both public and private, are implementing and developing projects to open several business schools thus fostering the growth of this market.

In the years to come, the common trends of "Business Schools" are many. First and foremost, there is an increasing emphasis on school internationalization and exchange programs with foreign universities. In addition, due to the pandemic, "blended" teaching systems are being developed, involving 50 percent face-to-face lectures and the remaining 50 percent remote lectures. Many Italian "business schools" are enhancing their system of networking with companies, through online seminars and direct recruiting events, so that their students find jobs more easily and quickly.