The bottled water market - Belgium

The bottled water sector includes spring and mineral water, which can take natural or sparkling form. Moreover, flavoured water is a segment of this market which is gaining in prominence. Globally, the bottled water market is growing, driven by Asia primarily. Indeed, bottled water serves as a reliable alternative to natural sources of water. In Belgium, the market continues to expand in volume terms. Belgium has also seen that the per capita consumption is increasing. Flavoured water is growing at the most rapid pace, where traditional bottled water's growth is estimated to flatten for the years to come.  Finally, there is a widespread concern regarding plastic bottling, where both consumers and companies are looking for alternatives to this form of packaging. Today, around 88% of all water bottles sold are bottled in PET form.