The beer market - UK

The world beer market is dominated by some major international players (AbinBev, Heineken, CR Snow). The rest of the market is composed of a very large number of independent local actors. Going forward, the market is expected to expand as consumer spend more money on beer. Meanwhile, overall consumption is decreasing in general. In 2017, the average Brit drank 69.5 liters of beer per year. [British Beer and Pub Association] Moreover, in 2018 the average household spent £8.70 per week on beer at home, and £8.00 per week on beer outside of home. [drinkaware] Finally, beer remains the second choice of alcoholic beverage after wine, although its market share has decreased over the past years. Widely recognized brands include Carlsberg, Corona, Heineken, Bud Light, and Budweiser. Guinness is the most popular brand in the UK, followed by Budweiser, Heineken, San Miguel, and Stella Artois. However the preference varies depending on the source. Overall, AB InBev (Belgium) and Heineken (The Netherlands) dominate beer production both globally and in the UK.  Alcohol consumption is on the decline, especially amongst younger generations; however, recent years have demonstrated consumer preferences for premium brands and more niched products. The global craft beer market is expected to grow at a CAGR of 8% from 2015 to 2025. Indeed, the craft beer market is going to help the market grow going forward.