The market for food supplements - UK
An analysis with all the essential information for a clear, complete and quantified view of this market.

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Study Overview
A food supplement is any foodstuff whose purpose is to supplement the normal diet. It is a concentrated source of a vitamin, mineral or other substance with a nutritional or physiological effect. Food supplements are situated between nourishing food and healing medicine. Their effects mainly refer to three axes: filling nutritional deficiencies (anemia, for example), eliminating or alleviating everyday discomforts (difficulty falling asleep, for example) and preventing and maintaining good health (by reducing cholesterol, for example). There are several types of natural or synthetic food supplements, the main ones being:
vitamins: A, B, C, D mutlivitamin preparations substances with nutritional or physiological purposes: caffeine, glucosamine, omega-3, amino acids minerals: calcium, magnesium plants or plant preparations: valerian, hawthorn, harpagophytum ingredients of animal origin: royal jelly, propolis, fish oils ferments and yeasts: probiotics, brewer's yeast
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Not included are prescription drugs and preparations that are not explicitly food supplements. Dietary supplements are marketed in dose form, such as pills, tablets, capsules, liquids, tablets or powders. The global dietary supplements market was worth USD 153 billion in 2021 and is expected to grow at a CAGR (combined annual growth rate) of 8.4% until 2030. The global market is driven by a growing concern for people's health, further enhanced by the Covid-19 epidemic that has led to a rebound in sales in many countries. However, the effects and implications of dietary supplements are regularly discussed and the regulation of dietary supplements is currently under debate. In the UK, the dietary supplements market has been growing steadily for many years - the market has grown by 40% between 2009 and 2021. This growth is largely driven by the ageing population, the increasing concern of the population for their health, the development of self-medication and the particular success of natural products, including CBD. In the short term, the coronavirus crisis has also led to a rebound in sales of the stores that remained open during the containment.
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market overview
- 1.1 Definition and scope of the study
- 1.2 A well-focused global market with good growth prospects
- 1.3 The British market is growing, driven by the growing concern of the British people for their health
- 1.4 International trade: a trade deficit
- 1.5 The effect of Covid-19
2. Analysis of the demand
- 2.1 Consumer profiles: different profiles according to age
- 2.2 Determinants of demand: the relationship of the British with their health
- 2.3 Demand trends: sport, natural and CBD
3. Market structure
- 3.1 Value chain of the food supplement industry
- 3.2 The production of food supplements
- 3.3 Distribution of food supplements
4. Analysis of the offer
- 4.1 Typology and prices of food supplements
- 4.2 Research at the heart of the offer
5. Regulation
- 5.1 Current regulations
- 5.2 Government recommendations

The market for food supplements - UK
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