The alarm and video surveillance market - France

video cameras ;

sensors and detectors.

These various security tools are aimed at different types of customer: private individuals, professionals, installations and public buildings. The global market for alarm and video surveillance systems is enjoying robust growth, driven by both rising security concerns and technological innovation. In 2023, total sales for the two segments reached $70.9 billion ($53.7 billion for video surveillance and $6.9 billion for alarms), and should reach $92.3 billion by 2028, with $83.4 billion and $8.9 billion respectively for each scope. This growth is part of an upward trend already perceptible in Europe, where sales have risen from €2.68 billion in 2018 to €4.27 billion in 2024, an increase of almost 60% over six years. In France, the sector is structured under NAF code 80.20Z "Activities related to security systems", covering the installation, maintenance and remote surveillance of intruder and fire alarms, as well as the installation and repair of locks, safes and vaults. Between 2020 and 2024, the number of establishments grew by 24.6% (1,454 → 1,812) and salaried staff by 47.6% (18,693 → 27,579), with a peak of +14.9% of staff in the 2023-2024 period alone, demonstrating a significant strengthening of existing teams. The regional breakdown highlights a strong concentration in major urban areas: in 2024, Île-de-France will be home to 619 establishments, followed by Provence-Alpes-Côte d'Azur (187) and Auvergne-Rhône-Alpes (178), while more rural regions such as Corsica (10) or Bourgogne-Franche-Comté (40) will have very few players. In terms of demand, the security context is weighing heavily on the market: after a -25% decline in residential burglaries between 2017 (253,000 incidents) and 2020 (189,300), a rebound to 218,700 will be recorded in 2024. Commercial burglaries will peak at 112,000 in 2023, with an average unit cost estimated at €10,000, 75% of them in urban areas. This climate of insecurity - felt by 59% of French people in March 2025 - is fuelling interest in security solutions, especially sincecurity solutions, especially as 68% of the population is wary of the State's ability to provide effective protection. The French market is also characterized by a wide range of prices: camera equipment ranges from €100 to €300 per unit, while professional installation costs from €50 to €150/hour.total installation cost of between €500 and €2,000, depending on configuration, and a maintenance contract at €100-300 per year. Finally, property protection is organized around three complementary levels:

Peripheral protection, to monitor the building's surroundings

Perimeter protection, targeting the building envelope

Volumetric protection, to ensure security inside the premises

This global surveillance architecture forms the basis of all players' deployment strategies, in the face of ever more demanding requirements in terms of reliability and responsiveness.