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MARKET OVERVIEW

1.1 Definition and scope of the study

The alarm and video surveillance market concerns all technological devices and appliances used to ensure security and prevent theft or intrusion.

The market includes the following products in particular:

  • alarm sirens ;

  • video cameras ;

  • sensors and detectors.

These different security tools are aimed at different types of customers : individuals, professionals, public facilities and buildings.

The use of surveillance devices is governed by very specific legislation, depending on the context in which they are used : prefectural authorization, prohibition of filming on public roads, retention period or authorization to view recorded images.

The global video surveillance market is booming and is expected to grow at an average annual rate of 10% between now and 2023. Similarly, the global alarm market is expected to grow steadily in the coming years.

The market's customers are both professionals (companies of all sizes and public institutions) and individuals.

The French security market is also growing, driven by numerous technological innovations and benefiting from the feeling of insecurity shared by many French people. While the consumer segment has a relatively low penetration rate (and therefore a higher growth potential), the growth of the business segment consists mainly of the renewal of already installed devices.

1.2 The fast-growing global market

According to Markets&Markets the global video surveillance market sizeis expected to be $**.* billion by ****. This is a rapidly expanding market that is forecast to grow at a CAGR (***) of **% over the period ****-****, reaching a size of over $** billion. Among the main drivers of this market is the growing concern ...

1.3 The French market boosted by growing demand

Uneven growth according to customer segments

In France, according to the SNPES (***). This growth can be explained by the current security context and the French government's spending on security.

Security market France, ****-**** Source: ****

In ****, the residential market is characterized by a low rate of equipment in single-family homes and collective ...

1.4 A trade balance deficit

French customs provide trade statistics for "electric alarms for protection against theft or fire and similar devices" (***). France's trade balance for this type of device is in deficit. In fact, in ****, the value of exports is *** million euros while that of imports is ** million euros, a negative balance of -** million ...

ANALYSIS OF THE DEMAND

2.1 Typology of demand

The main customer markets for remote monitoring in France are as follows

Companies

Private companies are the first customers for alarm and remote surveillance manufacturers. They use electronic security systems, which cover fire prevention, intrusion detection and access control systems.

Public players

Public institutions are the second largest customer market for ...

2.2 Burglaries of primary residences

In ****, more than ***,*** burglaries of primary residences were recorded, down **%% compared to ****, due to the pandemic. We can also notice that after a strong increase between **** and **** (***), the number of burglaries, although fluctuating, has stabilized around ***,***.

The type of dwelling does not matter in the frequency of the number of burglaries; ...

2.3 French people's feeling of insecurity

The feeling of insecurity, which stems from attacks on property and people, as well as from the media coverage of these attacks, has an influence on the rate of household alarm and surveillance equipment. Thus, the categories where the feeling of insecurity of individuals remains strong are in fact important segments ...

2.4 Rate of equipment in alarms and video surveillance systems

Among the different protection systems, the three systems using alarms and sirens (***), while other security systems, such as armored doors, have a higher rate of equipment in homes.

Rate of people with the following protection systems France, ****, in Source: ****

However, it is the protection systems (***).

Perceived effectiveness of these security systems France, ...

2.5 New construction market

The number of new housing starts is impactingthe security and surveillance equipment segment. This number of housing units is down by -**.*% between **** and ****, from ***,*** housing starts to ***,*** over the period, negatively impacting the sector.

We can also notice on the following graph that the trend has been the same since ...

MARKET STRUCTURE

3.1 Market organization and dynamics

In the alarm and video surveillance market, it is important to distinguish between the different companies that provide the services in question, as well as the customers for whom there is a real diversity.

However, it may be interesting to distinguish several categories within the manufacturers and installers of alarms and ...

3.2 Production: an increase in the number of companies and employees in the sector

Companies operating in the alarm and video surveillance sector in France are registered under NAF code **.**Z: "Activities related to security systems". This category includes:

the monitoring and remote surveillance of electronic security and alarm systems such as burglar and fire alarms, including their installation and maintenance installation, repair, refurbishment and ...

3.3 Distribution

There are three types of distribution in the alarm and video surveillance market:

Distribution to businesses; Distribution to public bodies; Distribution to individuals.

The distribution of each customer segment is done according to specific modalities, which requires further development.

Distribution to businesses

The means used by companies to monitor their warehouses ...

ANALYSIS OF THE OFFER

4.1 Types of alarms and video surveillance equipment

According to the site protection-surveillance.fr, alarms are generally used to protect and prevent the risks of theft and intrusion in :

A house (***); A company: professional alarm; A vehicle.

There are also several alarm systems, such as:

Wireless alarms; GSM alarms; Wired alarms; Presence detectors; The anti-intrusion alarms; Fake alarms ; Fire ...

4.2 A multitude of products

The alarm and video surveillance market is made up of a very wide range of products that are identical in terms of purpose (***), but differ in terms of quality and functionality.

Alarm and video surveillance devices may vary in design or technical characteristics, whether generic or customized - in case of ...

4.3 Prices for all types of budgets

Thanks to the development of new technologies, video surveillance equipment is no longer reserved for big budgets and professionals; we can find devices at any price, depending on the use and budget of each. The following price ranges have been given by the site Ooreka website, which specializes in price comparisons ...

REGULATION

5.1 Regulation of alarms

The website Quotatis website allows to establish a panorama of the regulations in force, few in number, concerning the alarm systems.

Regulations for outdoor alarms and sirens

Local authorities' alarm systems are generally limited to *** decibels for a duration of * minutes, which can be found in alarms sold to individuals.

In ...

5.2 Regulations concerning video surveillance

The installation of video surveillance systems is, however, more regulated since it also concerns the privacy of the persons filmed. It should be specified that this legislation applies to all video surveillance systems filming the public highway or located on it.

First of all, a distinction must be made between :

Private ...

POSITIONING OF THE ACTORS

6. Segmentation

  • Artel Télésurveillance
  • Excellium
  • Hager France
  • Honeywell
  • Prosegur
  • Securitas
  • Séris
  • Siemens
  • Somfy
  • Stanley Security
  • Thales
  • UTC Fire & Security (Carrier)

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Method

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Analysts 1 sector analyzed
in 40 pages
Method
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Data

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Analysts

Hugo Schott

chargé d'études économiques, Xerfi

Hugo Schott

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin Charbonnier

PhD Industrial transformations

Robin Charbonnier

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Pierre D.

Analyst

Pierre D.

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Arnaud W.
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Ross Alumni Club France

Arnaud W.

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Amaury de Balincourt
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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane Essadiq

EDHEC

Imane Essadiq

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules Decour

Consultant

Jules Decour

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.