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The svod market - France

An analysis with all the essential information for a clear, complete and quantified view of this market.

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The svod market - France
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Study Overview

The video-on-demand(VOD) market is made up of offers enabling viewers to watch a film at home without having to rent or buy a DVD. In most cases, it's a digital offering via the Internet. In reality, video on demand refers to three types of offer:

Access to a film/series for a limited time (rental). Definitive acquisition of the rights to view a film/series (purchase). A subscription for unlimited access to films/series in the catalog (subscription). This third offer is called SVOD (from subscription video on demand) and refers to players such as Netflix.

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In the VOD market, players are all striving to offer the widest possible choice of films and series. The trend is to adapt the model from simple video-on-demand to SVOD subscriptions, offering an unlimited catalog and choice of films and series to be viewed at any time during the subscription period. Players on the French market are gearing up to compete with international players with their eye on the market, such as Netflix and Amazon Video.

Nationality of films available on video-on-demand in France France, year, units

Consult the study for figures and sources on the SVOD market in France

Key takeaways

  • Growth and sector challenges
  • Demand analysis
  • Market structure and organization
  • Supply and pricing analysis
  • Player segmentation
  • Latest trends and innovations
Methodology

Our methodology

Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector

Broad source base

  • National, international, and private databases
  • Professional press and polling institutes
  • Industry reports, company financial statements...

Exclusive data

  • Indexpresse sectoral database
  • Preferred Brands database
  • Expert interviews and proprietary indicators

Human expertise

  • Experienced research analysts
  • Know-how developed through 1500+ studies
  • In-depth and rigorous analysis

Visual and actionable reports

  • Graphic studies with synthetic structure
  • Downloadable data
  • Link to original sources
Contents

Sommaire

  1. 1. Market overview

    • 1.1 Presentation and definition of video on demand
    • 1.2 Strong growth in the global market
    • 1.3 The video-on-demand market in France is growing
  2. 2. Demand analysis

    • 2.1 Overall consumption of films and videos online on the rise in France
    • 2.2 The French are spending more and more on film and video-on-demand services
    • 2.3 Demand for video-on-demand is very high among the under-40s
    • 2.4 More and more French people are equipped with Internet access at home, which is driving the emergence of video-on-demand platforms
    • 2.5 The share of illegal streaming in France is high, hindering the development of VOD platforms in France
    • 2.6 France's favorite VOD companies
  3. 3. Market structure

    • 3.1 Most video-on-demand consumption is via television
    • 3.2 Players in the French video-on-demand market
    • 3.3 Distribution of VoD platforms: the key role of ISPs
  4. 4. Offer analysis

    • 4.1 Price is decisive in the purchasing decision
    • 4.2 Replay services dominate
    • 4.3 Content diversification benefits platforms
    • 4.4 News
  5. 5. Regulations

    • 5.1 Current regulations
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The svod market - France

The svod market - France

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Study characteristics
Publication dateJuillet 2021
Number of pages35 pages
Available formatsPDF and digital
LanguageEnglish
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