The ceramics market - Italy
An analysis with all the essential information for a clear, complete and quantified view of this market.

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Study Overview
The term ceramics refers to a product made of argillous, inorganic and non-metallic material, which is made rigid through a process of cooking at high temperatures, and which takes its name from the material from which it is made. There are different types of ceramics:
compact paste ceramics: They have a low porosity, good impermeability and are very resistant. Examples of this are stoneware and porcelain. Porous paste ceramics: They have a soft, absorbent paste that is more easily scratched. Examples are terracotta, majolica and terracotta.
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Ceramics are used in various industries, such as the building, manufacturing and medical industries. In addition, various products can be made of ceramics, such as sanitary ware, abrasives, bricks and pipes, tiles and ceramics. The global ceramic market is growing, especially thanks to the numerous innovations from operators in the sector. The United States is a major consumer of ceramics, while the Asia-Pacific region is the fastest growing region, mainly due to the presence of market players in the region. In Italy, this market is registered with two Ateco codes, based on composition and destination:
Ateco 23.3: manufacture of terracotta building materials Ateco 23.4: manufacture of other porcelain and ceramic products
It is interesting to note that the market for terracotta building materials grew by 10.9% from 2013 to 2018, while the market for porcelain and ceramic products fell by 5.2% in the same period. The Italian market is very fragmented, with more than 3,140 companies that operate in the sector. In addition, most of these companies are small to medium sized companies specialising in one type of ceramic or product type, offered to a limited portion of consumers. In recent years, the Italian ceramics market has witnessed the progress of 3D printing technology and the advent of numerous innovations, although lagging behind other European countries and the United States. These innovations could drive market expansion and create new areas of application for ceramics.
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market overview
- 1.1 Definition and scope of study
- 1.2 Marché mondial
- 1.3 Marché intérieur
- 1.4 Commerce extérieur
2. Demand Analysis
- 2.1 Le secteur du bâtiment et des revêtements muraux et de sol
- 2.2 Le secteur de la fabrication de produits réfractaires
3. Market structure
- 3.1 Structure du marché italien
- 3.2 Analyse de la production italienne
- 3.3 Le quartier de la céramique italienne
4. Analysis of the offer
- 4.1 Analyse des prix du marché
- 4.2 Caractéristiques des produits céramiques
5. Regulation
- 5.1 Règlement sur les matériaux en contact avec les aliments (le cas de la vaisselle en céramique)
- 5.2 Nomenclature douanière mondiale et système harmonisé

The ceramics market - Italy
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