The bulk market in France

In France, 26% of people bought food in bulk in 2025, versus 25% in 2024, according to a NielsenIQ online survey of 5,000 people for Réseau Vrac et Réemploi, published in March 2026. It is the first rise after several years of decline in bulk in France. According to Linéaires (September 2024), bulk buyers are mostly affluent seniors: those aged 60 and over account for 50.8% of spending.

In France, 59% of bulk sales are made in organic shops, 26% in specialist bulk shops and 16% in large-scale retail in 2024, according to Réseau Vrac et Réemploi. In large-scale retail, the share of hypermarkets and supermarkets with a bulk aisle fell from 75% in 2022 to 59% in 2024, according to the barometer produced by Deloitte. According to Challenges, only 4% of Monoprix stores still keep a bulk aisle.

Article 23 of the Loi Climat et résilience of 22 August 2021 (the French Climate and Resilience Act) requires retail stores over 400 m² in France to devote at least 20% of their fast-moving consumer goods floor space to products without primary packaging, bulk included, by 2030. Decree no. 2025-1102 of 19 November 2025 sets out the adjustments, notably for alcoholic drinks, chemical products and cosmetics. The Bulk and Reuse Barometer judges that this clarification stabilises retailers’ investments.

In the bulk market in France, Biocoop, an organic network of 740 stores, makes 35% of its sales in “zero waste” (bulk and fruit and vegetables), and Osmosia runs 45 Day by Day grocers, according to the Conseil national du commerce (2026). Two thirds of Intermarché stores have a bulk area. According to Linéaires, E.Leclerc held 12.7% of the bulk market in 2024; Mayam and Packtic equip aisles with traceability software.

Dry groceries dominate bulk in France: they account for more than 92% of the items in large-scale retail bulk aisles in 2024, according to the Bulk and Reuse Barometer. In 2025, according to NielsenIQ, 18% of French people buy spices in bulk (+3.5 points), 14% biscuits and 13% coffee. Price remains the main obstacle: 32% of respondents find bulk more expensive, and 27% cannot find all the products they want.

A PDF report in French, 2026 edition, organised in six chapters: definition and scope of bulk, market size and dynamics, demand, supply and players, regulation, and outlook to 2030.

The work of Réseau Vrac et Réemploi and NielsenIQ, the Conseil national du commerce report, official texts published on Légifrance (the French legal database) and trade press articles from the IndexPresse database. Every figure comes with its source and period.

Yes. The study is updated before it is sent, within 48 hours at most: it includes the latest published data, and every figure comes with its source and period.

Bulk grocery founders, organic shops and large-scale retailers, brands and suppliers of fixtures or containers, as well as consultants, bankers and investors who need to understand the bulk market in France.

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