Buy the full study
Summary
to understand this market
Detailed content
Inforamtion
- Number of pages : 30 pages
- Format : Digital and PDF versions
- Last update : 05/11/2021
Summary and extracts
1 Marktübersicht
1.1 Definition und Umfang der Studie
Der Geflügelmarkt ist der Markt für die Aufzucht von Geflügel, einem Hausvogel, der zu den Hühnerartigen oder Palmenartigen gehört und wegen seines Fleisches oder seiner Eier aufgezogen wird. Der Begriff bezieht sich auf alle Hinterhofvögel, die Gegenstand der Geflügelzucht sind. Die vorliegende Studie befasst sich mit der industriellen und lokalen Geflügelhaltung und ihrer Verbreitung
Der französische Geflügelmarkt wird von einigen wenigen Unternehmen beherrscht große Gruppen Dazu gehören die LDC-Gruppe und die Duc-Gruppe (2017 von der Plukon-Gruppe übernommen), die auch den europäischen Markt beherrschen. Die wichtigsten Vermarktungskanäle für Geflügel in Frankreich sind Supermärkte und Verbrauchermärkte, Restaurants und Fachgeschäfte. Im Jahr 2019 konzentrieren sich fast 3/4 der französischen Geflügelproduktion auf die Region Grand Ouest, was eine gewisse geografische Abhängigkeit des Marktes zeigt.
Der Geflügelmarkt ist in Frankreich sehr wichtig: Frankreich ist das drittgrößte Geflügelerzeugerland in der Europäischen Union . Der Geflügelverbrauch in Frankreich hat in den letzten zehn Jahren zugenommen und erreicht die Marke von 1,88 MTEC (Millionen Tonnen Schlachtkörperäquivalent) im Jahr 2020
Die wirtschaftlichen Rahmenbedingungen haben sich in den letzten Monaten für die großen Geflügelproduzenten in Frankreich eingetrübt. Diese wirtschaftlichen Schwierigkeiten lassen sich hauptsächlich durch den Anstieg der Rohstoffpreise erklären, der zu höheren Produktionskosten geführt hat. Um ihre eigenen Interessen zu schützen, waren die Supermärkte und Hypermärkte nicht bereit, auf die Notwendigkeit von Preiserhöhungen für die Hersteller zu reagieren.
Auch wenn Bio auf dem Vormarsch ist, bleibt das Segment für Bio-Geflügelfleisch in Frankreich ein Nischenmarkt. Bio-Fleisch macht in Frankreich zwischen 0,5 und 4 % des Marktes aus, mit einem Umsatz von 800 Millionen Euro im Jahr 2019. Eines der Haupthindernisse für das Wachstum dieses Sektors ist der Preis von Bio-Fleisch, der 10 bis 30 % höher ist als der von Nicht-Bio-Produkten.
List of charts
- Share of poultry producing countries in Europe
- Poultry consumption of a European
- Segmentation of the poultry consumption market
- Evolution of the price composition of a standard whole chicken in supermarkets
- Annual composition of the annual retail price of poultry in supermarkets
All our studies are available online in PDF format
Take a look at an example of our research on another market!
Latest news
Auchan faces another "difficult" year in 2023 - 22/02/2024
- -Auchan net loss in 2023: 379 million euros
- - Previous year's profit: 33 million euros
- - Auchan's position in the French retail sector: 5th
- - Revenue in 2023: down 1.7% to 32.9 billion euros
- - Share of hypermarkets in Auchan's store base: 21%
- - Acquisition of Casino stores by Auchan and Intermarché: 70 supermarkets, 26 hypermarkets, including five larger than 9,000 m2, and two drives
Auchan: New Beginnings - 06/12/2023
- Gérard Mulliez founded Auchan in 1961.
- Auchan hypermarkets account for 80% of the company's sales.
- Auchan's market share has fallen from over 10% five years ago to 8.4% today.
- Failed attempt by the Mulliez family to take over Carrefour in October 2021.
- Auchan and Intermarché are looking to form a product purchasing alliance, which would give them a combined market share of 30%.
- Auchan and Intermarché have been trying to share nearly 300 hypers and supermarkets that Casino is due to sell.
Loué poultry conquers the Polish market - 23/11/2023
- LDC, France's leading poultry company
- Acquisition of Poland's leading turkey producer, Indykpol, with Rolmex, a real estate investor, poultry exporter and wine distributor.
- Poland is Europe's biggest turkey and chicken producer, exporting half of its poultry to the European Union
- This operation will take LDC's total international business to over €1 billion by 2024, with total sales of over €6 billion.
- The French company will then own 16 plants in Poland, with sales of 700 million euros
- Indykpol achieved sales of 228 million euros in 2022, over 60% of which in the domestic market.
- Poland
- The aim is to establish the LDC model with poultry born, raised and processed locally, and to develop consumption with well-known brands such as Indykpol.
- LDC set up in Poland twenty years ago
- The devastating effects of bird flu are a thing of the recent past, and the vaccination of ducks has given new hope to the industry.
LDC negotiates the purchase of DSL (Délices de Saint Léonard), a plant in Morbihan, France - 23/11/2023
- LDC is France's leading player in the poultry market.
- LDC aims to acquire the Les Délices de Saint-Léonard (DSL) plant belonging to Agromousquetaires.
- The aim of the acquisition is to increase its market share in the delicatessen business and consolidate its territorial coverage.
- DSL is based in Theix-Noyalo (Morbihan) and is part of the Les Mousquetaires cooperative, which has some sixty plants in France.
- By 2022, the LDC group's sales were set to reach 5.8 billion euros.
- LDC employs 23,000 people and has around one hundred sites.
- The DSL plant has a turnover of 50 million euros and 265 employees.
80 Carrefour hypermarkets operated under franchise or leasing agreements - 14/11/2023
- On October 20, Carrefour announced its intention to switch 37 stores (comprising 15 hypermarkets and 21 supermarkets) to lease management.
- Since 2018, 80 hypermarkets have left integrated status, representing around a third of all hypermarkets.
- Around 75% of supermarkets (784 out of 1038) are currently leased or franchised.
Maître Coq keeps up recruitment despite lower consumer spending - 13/11/2023
- Vendée poultry manufacturer
- The subsidiary of the Sarthois LDC group is expanding its production lines for breaded chickens and roasted marinated products such as Coq'ailes, Wings and Ribs.
- The LDC group, based in Saint-Fulgent (Vendée), employs 2,600 people at 10 sites
- Maître Coq devotes a large part of its investment to slaughterhouse robotization
- Maître Coq achieved sales of 710 million euros 2023
- Maître Coq employs 2,600 people at 6 production sites (5 in Vendée and 1 in Auvergne), 1 logistics platform and 1 head office in Vendée
Companies quoted in this study
This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :
Choosing this study means :
Access to more than 35 hours of work
Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.
Benefit from 6 years' experience and over 1,500 industry reports already produced
Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.
Our know-how and methodology enable us to produce reports that offer unique value for money.
Access to several thousand articles and paid-for data
Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).
To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)
Guaranteed support after your purchase
A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676
A digital format designed for our users
Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.
Our offers :
der Geflügelmarkt | Frankreich
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
- What is the positioning of companies in the value chain?
- Data from several dozen databases
Pack 5 études (-15%) Frankreich
- 5 études au prix de 75,6€HT par étude à choisir parmi nos 800 titres sur le catalogue France pendant 12 mois
- Conservez -15% sur les études supplémentaires achetées
- Choisissez le remboursement des crédits non consommés au terme des 12 mois (durée du pack)
Consultez les conditions du pack et de remboursement des crédits non consommés.
Our customer references
They have consulted our studies
Discover the opinions (+500)
Malcolm Vincent
Astoria Finance
Gregoire de Castelnau
Stags Participations
Timothé Huignard
PWC
Paul-Alexis Kebabtchieff
BCG
Aymeric Granet
Publicis Consultant
interviews & case studies
All interviews and case studies (45)
