MARKET SUMMARY
1.1 Definition and presentation
The olive is a typically Mediterranean fruit, which is consumed in two forms: either as a condiment or as a table olive, or it is pressed to produce olive oil.
Olives are not edible immediately after harvesting; table olives are obtained by processing the fruit to make it softer and less bitter. This treatment usually involves maceration in cold water, then boiling and finally resting for months in a brine composed of salt water and possibly herbs. Another possibility is to replace this last phase with the conservation in olive oil. Olive oil is obtained by crushing fresh fruit, then filtering, centrifuging, heating (or not) the paste to extract the oil. There are various industrial processes for the extraction of oil, the main ones are cold extraction (which should give the best oil), continuous extraction or integral method. Olive oil is one of the main ingredients of the Mediterranean diet, known as the Cretan diet; and in addition it is also used for cosmetics.
Italians are fierce consumers of olive oil, more than 9 out of 10 use olive oil every day, but in 2017-2019 production decreased due to bad weather. The consumption of olive oil has not been satisfied exclusively internally, in fact Italy has recently proved to be a strong importer of oil, in particular for the need to respond to the needs of consumers. About 90% of the olives are used for the production of oil, despite the fact that the consumption of table olives has great potential, which is gradually being discovered.
DEMAND ANALYSIS
MARKET STRUCTURE
ANALYSIS OF THE OFFER
RULES AND REGULATIONS
POSITIONING OF THE ACTORS
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Reviews (5)
The chocolate and chocolate factory market - France
Publicado en 23/06/2022 by Helie Krotoff
OK
The market for sports nutrition supplements - France
Publicado en 31/01/2022 by Thibaut Reinhard - Biocanna Technologies SRL
We got the numbers we needed. Excellent study
Businesscoot Response:
Thank you for your feedback. We are glad that the study lived up to your expectations. We hope you will give us a 5/5 next time ;)
The Farm Animal Feed Market - France
Publicado en 09/01/2022 by Hugo Schott - Businesscoot
Note the recent but steady take-off of organic feed for farm animals, which is leading to a renewal of research and development in the sector
Businesscoot Response:
Hello Hugo, Thank you for your feedback. We are glad that the study was up to your expectations. We hope you will give us a 5/5 next time ;)
The market for sports nutrition supplements - France
Publicado en 06/01/2022 by Amaury Wernert
The work of collection, data processing and the method to estimate the market still poorly known are very relevant. Interview with the market specialist on the impact of the Covid crisis very interesting
Businesscoot Response:
Hello Amaury, Thank you for your feedback. We are happy to read that the content and structure of the study have fully met your expectations. :)
The ready meal market - France
Publicado en 26/11/2020 by Lucie Piette - Cooperl
Good synthesis of the market with interesting figures
Businesscoot Response:
Hello Lucie, Thank you for your feedback. We are happy to read that you were completely satisfied with the content of the study. :)