Summary of our market study

Get all the information you need
to understand this market

Detailed content of our market study


  • Number of pages : ~ 40 pages
  • Format : Digital and PDF versions
  • Last update :
Update Details

Summary and extracts

1 Market overview

1.1 Definition and scope of the study

Tobacco comes from the South American herb Nicotiana Tabacum. The leaves of this herb contain between 2 to 8% of nicotine. The scope of this study will include the production, distribution and sales of tobacco and its by-products, such as cigarettes, cigars, cigarillos, roll-your-own tobacco, chewing tobacco and snuff. It will also discuss new forms of consumption that have emerged on the market, such as electronic cigarettes.

The global market for tobacco stayed stable between 2014 and 2019. However, going forward it is expected to grow more. Primarily, it is the smokeless tobacco segment, which is driving this growth, with an expected CAGR of 10% between 2019 and 2024. This comes as consumers are looking for healthier alternatives of nicotine consumption. In aggregate terms, however, cigarettes still account for around 88% of sales in this industry. [SwedishMatch]

Moreover, the global market is concentrated and dominated by China National Tobacco Corporation holding a 44% market share, followed by Philip Morris (14%) and British American Tobacco (12%). [tobaccofreekids]

In the US, cigarette sales are decreasing in light of heavy regulation. This is the result of high prices and heavily regulated marketing. Moreover, cigarette packaging is increasingly labelled with precautions around the harmful effects of smoking. However, despite continuous restrictions on marketing, aggregate figures remain large; the US Government reports that in 2018 $1 million was spent every hour on marketing.

The US state with the largest proportion of smokers in 2018 was West Virginia (with 25.3% of adult population), followed by Kentucky and Arkansas.

The rise of electric cigarettes is agrowing trend in the US, particularly amongst the younger population. In particular, JUUL holds a market share of 57.8%. Moreover, flavored electronic cigarettes appeal to students in middle-and high-school.

Marlboro is the market leader and hold a firm position at the top. The most sold brands are Marlboro, Newport and Camel.

All our studies are available online in PDF format

Take a look at an example of our research on another market!

Do you have a question about this study?   +44 238 097 0676

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Choosing this study means :

Access to more than 35 hours of work

Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.

Benefit from 6 years' experience and over 1,500 industry reports already produced

Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.

Our know-how and methodology enable us to produce reports that offer unique value for money.

Access to several thousand articles and paid-for data

Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).

To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)

Guaranteed support after your purchase

A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676

A digital format designed for our users

Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.

Our offers :

the tobacco market | United States

89 €
  • What are the figures on the size and growth of the market?
  • What is driving the growth of the market and its evolution?
  • What is the positioning of companies in the value chain?
  • Data from several dozen databases

5 reports pack (-15%) USA United States

75.6 € / study
378 € instead of 445 € -15%
  • 5 reports at €75.6 excluding VAT per study to choose from our American catalogue for 12 months
  • Save 15% on additional studies purchased
  • Choose to be refunded any unused credit at the end of the 12-month period (duration of the pack)

See the terms and conditions of the pack and the refund of unused credit.


Our customer references

They have consulted our studies Discover the opinions (+500)

Malcolm Vincent
Linkedin logo

Malcolm Vincent

Astoria Finance

Gregoire de Castelnau
Linkedin logo

Gregoire de Castelnau

Stags Participations

Timothé Huignard
Linkedin logo

Timothé Huignard


Paul-Alexis Kebabtchieff
Linkedin logo

Paul-Alexis Kebabtchieff


Aymeric Granet
Linkedin logo

Aymeric Granet

Publicis Consultant

interviews & case studies All interviews and case studies (45)

La pépite Interview

BFM Business

Paul-Alexis Kebabtchieff

Boston Consulting Group

Marie Guibart

Kea Partners

Elaine, Durand

Crédit Agricole, Information & Veille

Philippe Dilasser

Initiative & Finance

Anne Baudry


Amaury Wernert

Kroll (Duff & Phelps)

Smart Leaders Interview


Do you have a question ?
Our team is at your disposal at   +44 238 097 0676