Summary of our market study

As of 2020, the global organic cosmetics market continues to experience robust growth, propelled by consumer preference for natural products and heightened health, environmental, and ethical consciousness. The market was projected to grow at an average annual rate of 4.11%, from a value of $36 billion in 2019 to reach $42.3 billion by 2022. North America and Europe dominate with a combined total market share of 88%. The UK organic cosmetics sector also reflects this positive trend, with a 23% growth to €119.5 million in 2019, marking the ninth consecutive year of double-digit growth. Amidst this expansion, e-commerce has surged, with online beauty sales in the UK increasing by 11.4% to £1.5 billion. Despite the uncertainties posed by Brexit and the resultant economic impact, and the effects of the COVID-19 pandemic—which may cause shifts in consumer behavior toward prioritizing safety, sustainability, and possibly more economical choices—the market shows signs of resilience with potential boosts from the increase in online shopping and the enduring allure of wellness products. Regulations remain somewhat nebulous, with varying standards on what constitutes "organic" cosmetics, underlining the need for clear certifications to garner consumer trust..Organic Cosmetics in the United Kingdom: A Market Driven by Health and Environmental Consciousness In the United Kingdom, the demand for organic cosmetics has witnessed a pronounced upward trajectory, catalyzed by an increasing consumer consciousness towards health and the environment. Catering to the beauty and personal care needs of the population, the market for these products has expanded, despite the broader economic uncertainties such as Brexit and the fluctuating British pound. One of the key indicators of this growing demand is the considerable investment British women make in their beauty routines. On average, they spend between £90 and £100 on cosmetics and between £160 and £165 on hair care each year. Moreover, around 18% of women purchase makeup monthly, with a further 15% doing so more than once every four weeks. The organic cosmetics market has lived up to its potential, achieving an impressive growth rate of roughly 23%, indicating a robust consumer base that favors products devoid of harmful chemicals. The United Kingdom's organic cosmetics landscape is shaped largely by consumer preferences that are pivoting towards eco-friendly and health-conscious products. The market has entered the mainstream, with the majority of British consumers willing to back brands that resonate with their personal values. Close to half of the population has used or purchased an organic cosmetic product over a year. The trend suggests even more inclination toward organic beauty products, with close to 80% of consumers expressing a preference for items labeled as "organic". The demand for organic products is not only discernible through direct consumption but also through lifestyle choices reflective of a broader societal shift. This shift is evident in the statistically significant increase in vegetarian and vegan populations within the United Kingdom over recent years, symbolizing a lean towards more sustainable living. Most organic consumers acknowledge a connection between their purchasing habits and a positive impact on the environment. Notably, Millennials, who form a considerable portion of the British population estimated at between 15 and 20 million individuals, emerge as the chief influencers in the organic cosmetics market. Their entrance into the workforce has made them a pivotal demographic, expressing a notable readiness to wager a higher price on products that offer environmental benefits. Despite the price sensitivity towards mid to low-range goods, organic products have generally maintained higher price points. This is attributed to the increased perception of quality, with consumers discerning higher prices as an indication of superior standards. Organic products, therefore, command a premium due to their higher production costs and the intensive labor required in comparison to conventional counterparts. The market for organic cosmetics in the United Kingdom continues to thrive, buoy.### Pivotal Players Shaping the Organic Cosmetics Landscape in the UK In the bustling market of organic cosmetics, several key players have emerged, characterizing the market dynamics with their extensive product lines, innovative strategies, and significant influence on consumer choices. Here's a closer look at the prominent companies that are at the heart of the UK's green beauty revolution, each contributing in its unique way to the flourishing industry. #### Lush Cosmetics Renowned for its fragrant stores and ethically sourced ingredients, Lush Cosmetics is a household name in the UK's organic cosmetics scene. Their commitment to fresh, handmade cosmetics free from animal testing shapes the ethos of the brand. Known for its colorful bath bombs and solid shampoos, Lush continually pushes the envelope in sustainable packaging and ingredient transparency, making it a favorite among eco-conscious consumers. #### Neal's Yard Remedies Neal's Yard Remedies holds a respected position in the market with its holistic approach to health and beauty. Standing out with its distinctive blue bottles and a potent mix of natural and organic ingredients, this brand has been a pioneer in offering skincare, aromatherapy, and wellness products that are as gentle on the skin as they are on the environment. #### Green People Green People occupies a significant market share with its wide range of organic products catering to all age groups. Known for developing products for sensitive skin, the brand ensures high-performance organic skincare free from synthetic chemicals and harnesses the power of plants in their formulations. #### The Body Shop Although not exclusively organic, The Body Shop has made substantial strides in incorporating organic and natural ingredients into its products. It upholds fair trade and sustainability notions, contributing to the broader appeal and greater accessibility of natural and green cosmetics. #### Dr. Organic Dr. Organic enjoys popularity with an extensive product portfolio that offers organic solutions from head to toe. Their use of quality ingredients such as Manuka honey, aloe vera, and coconut oil aligns with consumer demand for transparency and reliability in organic cosmetics. Together, these players set the stage for a market that is increasingly diverse, innovative, and responsive to the desires and needs of eco-conscious consumers. Their various initiatives, from ethical sourcing to the banishment of harmful chemicals and emphasis on organic certifications, resonate with the growing global movement towards healthful, sustainable living. The influence of these industry leaders extends far beyond the realm of beauty, as they actively shape public discourse on environmental responsibility and holistic wellness, solidifying their positions in the arena of organic cosmetics.
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Summary and extracts

1 Market overview

1.1 Definition and scope of study

The organic cosmetics market represents a sub-segment of the broader cosmetics market. Any substance used to cleanse, moisturize or modify a person's skin, hair, nails or teeth, is considered a cosmetic product.

There are two categories of cosmetics

  • Beauty products: e.g., make-up, perfume, skin cream
  • Care products: e.g. shampoo, soap, deodorant

Organic skin care and cosmetic products do not contain chemicals such as parabens, phthalates, aluminum salts and petrochemicals, which are potentially harmful to an individual's health. However, in the United Kingdom, there is a legal treatment that distinguishes between the terms organic', natural' or bio', although there are mainly conventional standards, as we shall see below

For a cosmetic to be considered organic, it must contain at least 95% certified organic ingredients. [ Soil Association ]. Public opinion, on the other hand, generally identifies a cosmetic as organic if it contains ingredients derived from nature and unprocessed.

Despite the macroeconomic circumstances and the recent political turmoil in the country, the UK market for beauty and personal care products continues to grow. With increased competition: new brands are emerging relatively quickly and new products are launched every year.

In the United Kingdom, the market has grown substantially in recent years, with both production and exports increasing significantly. More specifically, the organic sector is booming, with growing awareness of the harmful effects of chemicals on the human body. Not only has the organic cosmetics market grown by 23% in 2019, but it has also experienced substantial double-digit growth over the last decade. The country now ranks seventh in the world in sales of organic products [ 20 20 Organic Beauty ]  

This expansion is occurring both on the demand side, with consumers turning to natural and organic products, and on the supply side, with companies offering more and more opportunities for natural products, from food to personal care

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Latest news

Beauty: Estée Lauder cautious about 2024 - 02/05/2024
  • - Acquisition of Tom Ford for $2.3 billion
  • - Double-digit growth in Clinique sales, across all geographic regions
Coty withstands the shock of inflation - 25/08/2023
  • Coty annual sales growth for 2022-2023: 12%
  • Coty sales for 2022-2023: 5.55 billion euros
  • Percentage of Coty sales generated outside the United States: over 50%.
  • Duration of Coty's partnership with Marc Jacobs Beauty: fifteen years.
Estée Lauder unable to keep pace with L'Oréal - 20/08/2023
  • Estée Lauder saw sales fall by 10% to $15.9 billion in its offbeat 2022/2023 full year
  • Estée Lauder acquired the Tom Ford brand for $2.3 billion.
Cosmetics: Coty announces strong comeback - 06/07/2023
  • Coty is valued at over 10 billion euros.
  • It is Europe's number two perfume company.
  • Coty raises its sales growth forecast for 2023 to between +10% and +11%.
  • In 2022, the group generated sales of 5.3 billion euros in 125 countries.
  • The beauty market generated nearly 430 billion in revenues in 2022, with the high-end category expected to grow by 8% between now and 2027.
  • Coty holds a portfolio of fragrance brands, including licenses for several Kering Group fragrances, including Gucci; as well as Chloé, Marc Jacobs, Calvin Klein, Burberry, Hugo Boss...
  • It also includes skincare (Lancaster) and make-up (Bourjois) brands.
  • The "Prestige" category dominates at Coty, and is expected to account for 63% of sales (perfumes and cosmetics).
Lush mise sur les magasins - 07/03/2023
Unilever steps up its ice cream ambitions - 21/11/2022
  • with sales of over 1 billion euros, Magnum is one of the world's leading ice cream companies
  • World leader in ice cream almost everywhere in the world
  • Ice cream is one of Unilever's five strategic categories, along with beauty (Dove, Sunsilk...), hygiene (Rexona, Signal...), home care (Omo, Cif...) and food (Knorr, Maille, Amora...).
  • Ice cream division 6.9 billion euros in sales by 2021
  • 35 brands, including Magnum, Ben & Jerry's, and Wall's, each with over €1 billion in sales, and smaller brands (Cornetto and Viennetta, the American Talenti)
  • Viennetta launched in China
  • ice cream accounts for 15% of the global snacking market.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Estée Lauder
Aveda (Groupe Estée Lauder)
Coty (JAB Holdind)

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the organic cosmetics market | UK

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