The market for electric scooters - UK
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Study Overview
An electric scooter is considered a gait throttle (not an actual means of transportation) and consists of a platform on which to rest one's feet, two wheels with suspension, a T-shaped handlebar with a throttle and possibly a hand brake. This market can be segmented according to the type of scooter user, there are: -Users who own a scooter; -Users who use self-service rental solutions. The global electric scooter market was valued at $19.6 billion in 2021 and is expected to reach a value of $29.9 billion by 2028. The Department for Transport (DfT) is coordinating regulated trials that allow people in certain areas of England to rent an e-scooter. There are around 18,000 electric scooters available for short-term hire in the UK – 12 companies are operating in 51 towns and cities, all in England. Scotland, Wales and Northern Ireland did not join the trial programme.The UK’s shared e-scooter market has nearly doubled in size since December 2020.
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market overview
- 1.1 Definition and presentation *
- 1.2 Global Market
- 1.3 UK Market
- 1.4 Covid Impact
2. Demand analysis
- 2.1 Knowledge and awareness of e-scooters in UK
- 2.2 E-scooter riders: who uses e-scooters and why
- 2.3 Advantages and disadvantages of e-scooters
- 2.4 Likelihood of buying or hiring an e-scooter
- 2.5 Key Figures
- 2.6 Geographical distribution of demand
3. Market structure
- 3.1 Main players in the market
- 3.2 Geographical distribution of e-scooters
- 3.3 Most wished e-scooters brands
4. Offer analysis
- 4.1 Characteristics and prices of private e-scooters
- 4.2 Prices of shared e-scooter
- 4.3 Trends and possible future improvements
5. Regulation
- 5.1 Regulations
The market for electric scooters - UK
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